Growth Marketing Lead Consultant
Unison, Omaha, NE, United States
About the role:
We are seeking a data-obsessed performance marketer to serve as our Growth Marketing Lead Consultant to cover a 12-week maternity leave. Your primary mission is to maintain our growth momentum by optimizing our current performance marketing stack, lowering customer acquisition cost (CAC), and identifying hidden efficiencies within our paid and organic channels.
This position is available as a Remote role within the United States, or Hybrid in our Omaha, NE or San Francisco, CA offices.
Responsibilities:
Partner closely with the Digital Marketing Manager to manage and optimize a monthly budget across Paid Search (Google Ads), Paid Social (TikTok, Meta), Affiliate Partners to meet strict CAC and Return on Ad Spend (ROAS) targets.
Monitor daily performance dashboards. Use data to identify "leaks" in the funnel and reallocate spend from underperforming campaigns to high-efficiency winners.
Execute A/B tests on ad creative, landing pages, and audience targeting to improve conversion rates.
Conduct a deep-dive audit of existing campaigns week-to-week to identify immediate "low-hanging fruit" for cost savings.
Work with teams (sales, product, data science) across the organization to detect where inefficiencies lie within the customer funnel to help solve and improve down funnel conversions.
Work with the executive team and report directly to the President, providing weekly high-level briefings on channel performance, budget efficiency, and funnel health. Translate raw data into actionable business recommendations that influence company-wide resource allocation.
About you:
4+ years in Growth or Performance Marketing with a proven track record of managing monthly marketing spend of $500k or more.
Advanced proficiency in Excel/Google Sheets; experience with data visualization tools (Mode.com or comparable) is a must.
Optimize for a successful sale, a “funded deal” in our business. Proven track record of monitoring the full funnel to ensure that a decrease in Top-of-Funnel costs doesn't result in a decrease in application quality, approval rates, or conversion.
Familiarity with tracking pixels, UTM parameters, and GTM (Google Tag Manager).
We encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process.
Benefits: Competitive salaries, 100% paid medical and dental benefits, generous PTO policy, paid parental leave program, and fantastic downtown SF and Omaha locations. Integral part of a well-funded market leader with incredible momentum.
About us: Unison is a San Francisco-based company that is pioneering a smarter, better way to own your home. Until now, the only way to finance a home was by taking on debt. Through the Unison Agreement, we help homeowners access their equity flexibly with no monthly payments or interest. We enhance home affordability, reduce debt, and deliver a less risky way for homeowners, investors, and society to think about their most important asset—the home.
Pursuant to California Labor Code § 432.3, the hourly pay range for this position is $50 - $55/hr. This range reflects the base hourly compensation that the Company reasonably expects to pay for the role. Actual compensation may vary based on factors such as relevant experience, skills, qualifications, and geographic location.
The last few years have been record‑breaking for Unison. We expanded our offering to 30 states, surpassed the $5B mark in real‑estate investments and partnered with over 7,000 customers through our HomeBuyer and HomeOwner programs. This tremendous growth was recognized by the Deloitte Technology Fast500 awards two years in a row as well as being included in the most recent Forbes FinTech50.
Unison provides equal employment opportunity to all individuals regardless of their race, age, creed, color, religion, national origin or ancestry, sex, gender, disability, veteran status, genetic information, sexual orientation, gender identity or expression, pregnancy, or any other characteristic protected by state, federal, or local law.
#J-18808-Ljbffr
This position is available as a Remote role within the United States, or Hybrid in our Omaha, NE or San Francisco, CA offices.
Responsibilities:
Partner closely with the Digital Marketing Manager to manage and optimize a monthly budget across Paid Search (Google Ads), Paid Social (TikTok, Meta), Affiliate Partners to meet strict CAC and Return on Ad Spend (ROAS) targets.
Monitor daily performance dashboards. Use data to identify "leaks" in the funnel and reallocate spend from underperforming campaigns to high-efficiency winners.
Execute A/B tests on ad creative, landing pages, and audience targeting to improve conversion rates.
Conduct a deep-dive audit of existing campaigns week-to-week to identify immediate "low-hanging fruit" for cost savings.
Work with teams (sales, product, data science) across the organization to detect where inefficiencies lie within the customer funnel to help solve and improve down funnel conversions.
Work with the executive team and report directly to the President, providing weekly high-level briefings on channel performance, budget efficiency, and funnel health. Translate raw data into actionable business recommendations that influence company-wide resource allocation.
About you:
4+ years in Growth or Performance Marketing with a proven track record of managing monthly marketing spend of $500k or more.
Advanced proficiency in Excel/Google Sheets; experience with data visualization tools (Mode.com or comparable) is a must.
Optimize for a successful sale, a “funded deal” in our business. Proven track record of monitoring the full funnel to ensure that a decrease in Top-of-Funnel costs doesn't result in a decrease in application quality, approval rates, or conversion.
Familiarity with tracking pixels, UTM parameters, and GTM (Google Tag Manager).
We encourage people from all backgrounds to apply. Please let us know if you require accommodations during the interview process.
Benefits: Competitive salaries, 100% paid medical and dental benefits, generous PTO policy, paid parental leave program, and fantastic downtown SF and Omaha locations. Integral part of a well-funded market leader with incredible momentum.
About us: Unison is a San Francisco-based company that is pioneering a smarter, better way to own your home. Until now, the only way to finance a home was by taking on debt. Through the Unison Agreement, we help homeowners access their equity flexibly with no monthly payments or interest. We enhance home affordability, reduce debt, and deliver a less risky way for homeowners, investors, and society to think about their most important asset—the home.
Pursuant to California Labor Code § 432.3, the hourly pay range for this position is $50 - $55/hr. This range reflects the base hourly compensation that the Company reasonably expects to pay for the role. Actual compensation may vary based on factors such as relevant experience, skills, qualifications, and geographic location.
The last few years have been record‑breaking for Unison. We expanded our offering to 30 states, surpassed the $5B mark in real‑estate investments and partnered with over 7,000 customers through our HomeBuyer and HomeOwner programs. This tremendous growth was recognized by the Deloitte Technology Fast500 awards two years in a row as well as being included in the most recent Forbes FinTech50.
Unison provides equal employment opportunity to all individuals regardless of their race, age, creed, color, religion, national origin or ancestry, sex, gender, disability, veteran status, genetic information, sexual orientation, gender identity or expression, pregnancy, or any other characteristic protected by state, federal, or local law.
#J-18808-Ljbffr