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Senior Graphic Designer

Wisconsin Foundation and Alumni Association, Madison, WI, United States


The Wisconsin Foundation and Alumni Association (WFAA) is seeking a Senior Graphic Designer to join the Creative team. The Senior Graphic Designer develops innovative solutions that combine written and visual elements across multiple platforms, leads cross-functional teams through the creative process to meet objectives, upholds brand standards for consistency, and works in a hybrid role requiring in‑office presence in Madison, WI at least two days per week.

Essential Functions Produce innovative graphic solutions to meet marketing objectives in support of strategic communication priorities.

Design and produce original graphics for print, digital, and environmental touchpoints with emphasis on direct mail, email marketing, publications, and social media.

Manage multiple projects simultaneously while maintaining high standards of quality and creativity.

Demonstrate a high level of creativity and attention to detail.

Implement pre-press processes for production of digital files.

Concept development and leadership Apply strategic thinking and key points of the creative brief to develop concepts and present original ideas through graphic solutions.

Research design ideas to determine the best approach for style, technique, and production methods.

Collaborate with cross-functional teams from ideation through production.

Demonstrate professional client relations and interpersonal skills to establish and maintain positive relationships with internal and external constituents.

Present design concepts to stakeholders with clarity and confidence.

Deliver against timelines, identify potential delays, and proactively find solutions.

Brand Management Conceive and execute consistently branded campaigns across multiple channels.

Ensure quality control in the presentation of UW and WFAA brands across platforms.

Coach junior designers to meet brand standards and maintain brand consistency.

Other Responsibilities Plan and direct photo shoots.

Provide direction and collaborate with vendor-partners to develop and produce creative materials.

Maintain knowledge of new technology and how it relates to design; continually update design and technical skills.

Stay current with trends and best practices in graphic design, communications, and marketing.

Engage with alumni and students to increase brand affinity and involvement in WFAA activities.

Contribute to organization and content of the photo library.

Qualifications Required Qualifications Bachelor’s degree in Art, Fine Arts, Graphic Design, or related field.

5+ years of graphic design experience in an in-house marketing and/or agency environment.

Other Qualifications Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat) and Microsoft Office.

Animation experience; familiarity with Figma.

Excellent sensibility for design and typography.

Demonstrated creativity, attention to detail, and problem-solving skills.

Ability to organize, multitask, and meet deadlines while delivering a high level of creativity.

At WFAA, we are committed to creating an inspiring and respectful work environment. We are an Equal Opportunity Employer.

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