Retail Activation Specialist - Leading Beverage Brand - Brooklyn, NY
Greenhouse Agency, New York, NY, United States
Job Summary
As the Retail Activation Specialist (RAS), you will be responsible for maintaining beverage merchandising products in retail stores within your designated territory. This includes lifting/carrying cases, building displays, product placement, and maintaining a clean and organized product space. Your primary responsibility will be to ensure our brands are well‑represented and that our promotional activities drive consumer engagement and sales growth. This role is ideal for someone who enjoys a combination of strategic planning, physical execution, and customer interaction.
Key Responsibilities Selling & Executing in Local Market (90%):
Sell and merchandise incremental cases on displays to grow retail floor space.
Execute new displays to gain market share and brand availability in outlets.
Gain new facings for assigned brands to grow market share and case volume.
Execute POS to increase brand visibility and impressions in accounts.
Close out of stocks for brand(s) in accounts via incremental salesfloor displays.
Visit accounts to merchandise cases and grow distribution via incremental displays.
Obtain “high‑traffic” display opportunities and maintain brand merchandising standards throughout accounts.
Review territory coverage plan with FSM weekly based on commercial opportunity; ensuring routes cover accounts where the initiatives mentioned above are attainable.
Communication and Review (10%):
Record a minimum of 35 account calls per week via Repsly.
Record 40 working hours per week via Repsly.
Attend and actively participate in weekly team calls.
Review weekly and monthly KPI progress with the Field Sales Manager.
Ensure proper budget management via expense report submissions bi‑weekly.
Qualifications
Must have a valid Driver’s License and vehicle to travel on a daily basis within the designated territory.
Ability to work flexible hours (40 hrs per week) to meet outlet/bottler needs (possible early mornings and weekends) required.
Ability to lift/carry cases in excess of 40 lbs and build displays on your own on a regular basis.
Ability to pick up and transport POS, merchandising equipment, and products.
Strong customer service skills required.
Results‑driven and customer‑focused mentality with a collaborative attitude required.
Ability to be a passionate and enthusiastic brand ambassador required.
Adept at networking, selling, and interacting with diverse groups of people required.
Ability to develop and maintain effective working relationships with all members of extended sales and brand teams required.
Ability to get things done by leveraging opportunities against multiple resources required.
Ability to travel out of state may be required.
Compensation
Salary: $60,000 – $64,000 annually.
Bonus Opportunity: 10% annually.
Auto Allowance: $600 monthly.
Communication Allowance: $150 monthly.
Wellness Benefit: $50 monthly.
Benefits
Health & Wellness: Comprehensive medical, dental, and vision coverage to support you and your family.
Unlimited Paid Time Off: Generous flexibility to support work‑life balance and personal well‑being.
Paid Holidays: Company‑observed holidays to ensure time to recharge and disconnect.
Equipment Provided: Company‑issued computer (if applicable) and tools to set you up for success from day one.
Growth Opportunities: Clear paths for professional development, skill‑building, and internal mobility.
Innovative Work Environment: Collaborate with high‑performing, creative teams in a fast‑paced, supportive culture.
Referral Bonus Program: Earn rewards for bringing great talent into the organization.
Green House is strongly committed to creating a diverse, equitable, and inclusive workplace. We are an equal opportunity employer and consider all qualified applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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Key Responsibilities Selling & Executing in Local Market (90%):
Sell and merchandise incremental cases on displays to grow retail floor space.
Execute new displays to gain market share and brand availability in outlets.
Gain new facings for assigned brands to grow market share and case volume.
Execute POS to increase brand visibility and impressions in accounts.
Close out of stocks for brand(s) in accounts via incremental salesfloor displays.
Visit accounts to merchandise cases and grow distribution via incremental displays.
Obtain “high‑traffic” display opportunities and maintain brand merchandising standards throughout accounts.
Review territory coverage plan with FSM weekly based on commercial opportunity; ensuring routes cover accounts where the initiatives mentioned above are attainable.
Communication and Review (10%):
Record a minimum of 35 account calls per week via Repsly.
Record 40 working hours per week via Repsly.
Attend and actively participate in weekly team calls.
Review weekly and monthly KPI progress with the Field Sales Manager.
Ensure proper budget management via expense report submissions bi‑weekly.
Qualifications
Must have a valid Driver’s License and vehicle to travel on a daily basis within the designated territory.
Ability to work flexible hours (40 hrs per week) to meet outlet/bottler needs (possible early mornings and weekends) required.
Ability to lift/carry cases in excess of 40 lbs and build displays on your own on a regular basis.
Ability to pick up and transport POS, merchandising equipment, and products.
Strong customer service skills required.
Results‑driven and customer‑focused mentality with a collaborative attitude required.
Ability to be a passionate and enthusiastic brand ambassador required.
Adept at networking, selling, and interacting with diverse groups of people required.
Ability to develop and maintain effective working relationships with all members of extended sales and brand teams required.
Ability to get things done by leveraging opportunities against multiple resources required.
Ability to travel out of state may be required.
Compensation
Salary: $60,000 – $64,000 annually.
Bonus Opportunity: 10% annually.
Auto Allowance: $600 monthly.
Communication Allowance: $150 monthly.
Wellness Benefit: $50 monthly.
Benefits
Health & Wellness: Comprehensive medical, dental, and vision coverage to support you and your family.
Unlimited Paid Time Off: Generous flexibility to support work‑life balance and personal well‑being.
Paid Holidays: Company‑observed holidays to ensure time to recharge and disconnect.
Equipment Provided: Company‑issued computer (if applicable) and tools to set you up for success from day one.
Growth Opportunities: Clear paths for professional development, skill‑building, and internal mobility.
Innovative Work Environment: Collaborate with high‑performing, creative teams in a fast‑paced, supportive culture.
Referral Bonus Program: Earn rewards for bringing great talent into the organization.
Green House is strongly committed to creating a diverse, equitable, and inclusive workplace. We are an equal opportunity employer and consider all qualified applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#J-18808-Ljbffr