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Marketing Specialist – Steel Division (On-Site Mt. Pleasant, TX)

Priefert, Mount Pleasant, TX, United States


Position Overview Priefert is seeking a motivated and organized Marketing Specialist to serve as the primary liaison between the Steel Division and the corporate marketing team. This role helps translate product knowledge, customer needs, and market insights into effective marketing content and messaging.

Job Details This position will support sales and business development efforts through website content, social media activity, written marketing assets, and market research. The ideal candidate is a strong communicator who enjoys working with cross-functional teams and can turn technical product knowledge into clear, practical marketing material.

Key Responsibilities

Coordinate communication between the Steel Division, sales team, and marketing department

Create written content for website updates, marketing materials, and white papers

Support and maintain the company’s social media presence

Assist with marketing initiatives that increase brand awareness and support business development

Conduct market research and monitor industry and competitive trends

Support trade shows, events, and public relations activities

Ensure marketing materials align with company brand standards and meet ISO compliance and documentation requirements

Help organize and maintain marketing assets including product photography and documentation

Qualifications

Bachelor’s degree in Marketing, Communications, Business, or relevant experience in the steel or manufacturing industry

Strong written and verbal communication skills

Highly organized with strong attention to detail

Ability to manage multiple projects and meet deadlines

Self-starter who works well independently and within a team

Proficiency with Microsoft Office applications

Experience with social media platforms, SEO, content management systems, or design software is a plus

Knowledge of the steel industry is preferred

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