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Wine & Spirits Specialist - New Wine Shop

Collective Wine, Geneva, NY, United States


About Collective Wine & Supply Collective Wine & Supply is a hospitality-driven bottle shop in the heart of the Finger Lakes, built around discovery, connection, and thoughtful service. We’re more than a place to buy wine; we’re a curated space where guests come to explore, learn, and feel at home.

Our mission is to offer exceptional wine, spirits, and supplies while empowering guests to navigate the world of beverage with confidence. We work with producers who care deeply about people, land, and community, and we believe great service is rooted in curiosity, integrity, and warmth.

From tastings and education to personalized recommendations and local delivery, the Collective Crew is here to make every visit feel intentional, welcoming, and inspiring.

About the Role: Wine & Spirits Specialist As a Wine & Spirits Specialist, you are a key ambassador of Collective Wine & Supply’s curated experience. This role is designed for someone with a deep passion for wine and spirits, strong product knowledge, and a love for guiding guests through discovery.

You will serve as a trusted resource on the floor, educating guests and team members, offering thoughtful recommendations, supporting merchandising and inventory, and helping elevate every interaction through expertise and hospitality. In addition to guest service, you’ll play an important role in developing staff knowledge, promoting subscriptions and programs, and strengthening long‑term guest relationships.

This position blends advanced product expertise with hands‑on retail operations in a fast‑paced, hospitality‑forward environment. The ideal candidate is curious, collaborative, and excited to grow alongside a community‑driven brand focused on exploration, integrity, and thoughtful service.

Hours & Scheduling Collective Wine & Supply is set to be open daily from 10 am - 9 pm.

Shifts may include mornings, afternoons, evenings, weekends, and select holidays.

Flexibility to work peak retail hours is required.

The schedule will be discussed based on business needs and your availability.

Core Responsibilities

Customer Engagement: Greet guests, understand their needs, provide tailored product suggestions, assist with selections and carrying items, and resolve inquiries.

Product Expertise: Maintain deep knowledge of wines and spirits: regions, vintages, and pairings – to educate customers and staff.

Sales & Merchandising: Drive revenue through suggestive selling, maintain attractive displays, stock shelves, and manage promotions.

Inventory Management: Handle inventory, process orders, and ensure accurate stock levels. (Must be able to lift 40lbs).

Relationship Building: Cultivate strong relationships with guests to create an exploratory attitude and repeat business. Effectively market and sell wine club subscriptions.

Process sales transactions including returns, active promotions, exchanges etc.

Benefits & Perks

Competitive hourly pay (based on experience)

Employee discounts on wine, spirits, and retail goods

Access to tastings, education, and product training

Flexible scheduling

Free on‑site parking

Opportunities for growth within a growing hospitality brand

Health Benefits for full time employees working 30 hours or more per week

401(k) with employer match to qualified employees

Requirements Key Skills & Traits

Strong communication, interpersonal, and sales skills.

Passion for wine and spirits and a desire to learn as well as train entry level staff as needed.

Experience with wine service and tasting etiquette.

Ability to work in a changing environment and adapt from individual tasks to guest‑facing roles in a fast‑paced retail environment.

Ability to self‑motivate, meet cleanliness standards and complete assigned tasks.

Physical ability to lift cases 40+ lbs and stand for extended periods.

Flexibility to work weekends, evenings, and some holidays as needed.

Must not wear any scented products to work i.e., lotions, shampoos, perfumes, etc.

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