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Center Director

Code Ninjas Harrisburg-Mechanicsburg, Richmond, TX, United States


Role Overview The Center Director is the business and growth leader of Code Ninjas Richmond. This role owns sales performance, enrollment growth, and community partnerships, while ensuring an exceptional experience for families, students, and staff. This is not a passive management role—you’ll be out in the community, building relationships, driving tours, closing enrollments, and positioning Code Ninjas Richmond as the go‑to STEM education center in Richmond.

Benefits

Paid time off

Profit sharing

Key Responsibilities Sales & Revenue Growth (Primary Focus)

Own monthly and quarterly enrollment and revenue targets

Convert leads into enrollments through tours, follow‑ups, and strong family relationships

Drive sales for:

Membership programs

Camps (summer, winter, spring, PD days)

Birthday parties and events

Track leads, conversions, and pipeline using CRM tools

Develop and execute local sales initiatives and promotions

Community Partnerships & Outreach

Build and maintain partnerships with:

Local schools (public, private, charter)

PTAs and after‑school programs

Local businesses and organizations

Represent Code Ninjas Richmond at school events, fairs, and community events

Create mutually beneficial partnerships (fundraisers, workshops, demos, referral programs)

Position Code Ninjas Richmond as a trusted local education partner

Marketing & Local Visibility

Support execution of local marketing campaigns (social media, email, events)

Collaborate with ownership on promotional strategies

Generate grassroots leads through in‑person outreach and partnerships

Encourage reviews, referrals, and word‑of‑mouth growth

Operations & Team Leadership

Lead and manage front desk staff and instructors

Ensure excellent customer experience from first inquiry to ongoing membership

Maintain center standards, scheduling, and day‑to‑day operations

Train staff on sales conversations and customer engagement

Monitor KPIs and report performance to ownership

Parent & Ninja Experience

Serve as the main point of contact for families

Handle escalations with professionalism and empathy

Build long‑term relationships with parents and students

Ensure families feel informed, supported, and excited about their ninja’s progress

Qualifications

Proven experience in sales, business development, or center management

Strong relationship‑building and communication skills

Comfortable with outbound outreach and in‑person networking

Goal‑driven, organized, and results‑oriented

Experience in education, enrichment programs, or kids’ services is a plus

CRM, scheduling, and basic reporting experience preferred

What Success Looks Like

Consistent enrollment growth month over month

Strong presence in local schools and community organizations

High tour‑to‑enrollment conversion rates

Positive parent feedback and retention

A motivated, customer‑focused team

Why Join Code Ninjas Richmond?

Make a real impact on kids’ futures through technology education

Lead growth in a community‑focused, mission‑driven business

Opportunity to shape partnerships and sales strategy locally

Room to grow with performance‑based incentives

Compensation: $15.00 - $20.00 per hour

About Us Code Ninjas® is the world’s largest and fastest‑growing kids coding franchise, with hundreds of locations in the United States, Canada, and the United Kingdom. Founded in 2016, our company is headquartered in Houston, TX. At our centers, kids learn to code while building their own video games. Kids have fun, parents see results®.

Code Ninjas is creating the problem solvers of tomorrow. We believe that every child deserves the opportunity to unlock their full potential. Educating our youth in coding provides them with the problem‑solving skills and self‑esteem to pursue their dreams.

This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. All inquiries about employment at this franchisee should be made directly to the franchise location, and not to Code Ninjas Corporate.

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