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Social Editor, Family Style: Freelance

Medium, New York, NY, United States


Company And Culture

Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond.

Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture.

A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.

About Family Style Family Style is a cultural platform at the intersection of food, fashion, and youth culture.

What started as a festival has grown into something bigger and we are now expanding into a full media platform, building a voice that lives every day, not just during events.

We are launching a new social channel dedicated to food storytelling, cultural reporting, and original content designed to become the platform where youth culture goes to understand food.

What You’ll Do

Lead the day‑to‑day output of the Family Style social pages

Develop a tone that is smart, culturally aware, and internet fluent

Ensure everything we post feels intentional, relevant, and worth sharing

Shoot and edit short‑form video (mobile‑first)

Create talking head and educational videos

Produce chef interviews and street‑style content

Develop overhead recipe videos (clean, text‑driven, no talent required)

Build carousel posts and visual storytelling content

Identify and publish timely food stories and news moments

Cover major industry moments (awards, openings, trends)

Develop original angles and non‑obvious lists

Bring a clear point of view to everything we create

Manage a consistent posting cadence (10–15 posts per week)

Balance content across key pillars:

Food media / reporting

Educational content

Original video

Memes

React quickly to cultural moments

Food culture (chefs, restaurants, trends)

Internet culture (memes, tone, pacing)

Youth culture at large

Work with our designers, editors, and leadership

Help source chefs, collaborators, and contributors

Be part of building something from the ground up

Track performance across content

Understand what drives engagement and sharing

Double down on what works

Who You Are

2‑3 years of social media and editorial experience with a publisher or brand

A deep understanding of the Complex content, voice, and tone

Strong understanding of food and restaurant culture

Positive, intuitive, proactive, and collaborative team player

Strong writing and communication skills, proofreading experience, and quick decision‑making skills

Ability to shoot and edit content independently

Willingness to appear on camera in social media content

Must be willing to work nights and occasional weekends/holidays for coverage of live events

Robust knowledge of streetwear/fashion and how it connects to areas such as pop culture + sports + music

Possess a deep understanding and fluency of all social media platforms (Facebook, Instagram, Twitter, TikTok, YouTube Shorts)

Extensive knowledge of culture and proven track record in driving audience and consumer action on social

Remain up‑to‑date on what our competitive set is doing to ensure that our lane isn’t being stepped on

Self‑management skills + take‑charge attitude

Proficient in Adobe Creative Suite and Premiere Pro

Core Competencies

Possesses an entrepreneurial spirit

Thinks strategically and analytically

Pushes for creative and out‑of‑the‑box ideas

Action‑oriented

Drives results

Cultivates innovation

$27 - $28 an hour

We’re an equal‑opportunity employer.

All applicants will be considered for employment without consideration of race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

The above statements cover what is generally believed to be the principal and essential functions of the job.

Specific circumstances may allow or require some incumbents assigned to the job to perform a different combination of duties.

Complex participates in E‑Verify and will provide the federal government with your Form I‑9 information to confirm that you are authorized to work in the U.S.

Candidates must be legally authorized to work in the U.S. without the need for visa sponsorship.

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