Director, Core Campaigns & Operations
Witt/Kieffer, Phoenix, AZ, United States
The American Diabetes Association (ADA) is seeking a Director, Core Campaigns & Operations to focus on Strategy, Enablement & Fundraising by driving the strategic execution, performance optimization, and revenue growth of the organization’s core fundraising campaigns. This includes Step Out Walk, Tour de Cure, State of Diabetes, Special Events, Individual/Major Giving, and DIY fundraising. Reporting to the Vice President, Core Campaigns, this role serves as a key strategic partner responsible for connecting data, strategy, and execution across a national portfolio. This leader will drive campaign performance through data-informed decision-making, directly support fundraising execution in priority markets, and expand emerging revenue streams including DIY fundraising and grant/foundation support. This role carries both direct and indirect responsibility for fundraising revenue, including stepping in to lead markets during transitions, owning the growth of ADA’s DIY fundraising program, and supporting the field by providing data & metrics to level-up fundraising. The ideal candidate is a strategic, systems-oriented leader who brings structure to complexity, anticipates needs, and proactively identifies opportunities to improve performance, scalability, and impact.
RESPONSIBILITIES
Serve as interim market leader for peer-to-peer campaigns (e.g., Step Out, Tour de Cure, State of Diabetes) during vacancies or transitions, with direct responsibility for revenue execution & participant growth
Own and lead the execution, and growth of the DIY (Do-It-Yourself) fundraising program
Identify and scale revenue-generating best practices across markets, ensuring adoption and consistency
Serve as the national lead for core campaign performance, driving revenue growth through data-informed strategy, market prioritization, and execution support
Analyze campaign data to identify trends, risks, and opportunities; translate insights into clear, actionable guidance for field leadership
Partner with the Vice President and National Directors to support forecasting, resource allocation, and strategic planning
Monitor KPIs and proactively identify gaps, offering solutions to improve performance and achieve national revenue goals
Field Enablement & Communications
Alongside National Directors, develop and implement field enablement strategies that translate national priorities into clear, actionable guidance for local teams
Lead the creation and distribution of strategic communications to the Field Development team, including Weekly Word, campaign updates, and key initiatives
In partnership with the Campaign Operations team, ensuring communications, tools, and resources are designed to drive fundraising outcomes
Identify training needs and partner with internal stakeholders to deliver targeted onboarding and ongoing development resources
Lead or support national meetings, working sessions, and trainings to drive clarity, alignment, and performance
QUALIFICATIONS
Bachelor’s Degree required
6–8+ years of experience in fundraising, campaign management, strategy, or related field
Strong analytical skills with the ability to translate data into actionable strategies
Demonstrated ability to think strategically while executing with precision
Demonstrated ability to work cross-functionally in a complex, matrixed organization
Strong project management and organizational skills with the ability to manage multiple priorities
Exceptional organizational and prioritization skills in a fast-paced, deadline-driven environment
Excellent written and verbal communication skills
Ability to work independently while collaborating across remote teams and time zones
Proficiency in Microsoft Office Suite and comfort navigating internal systems and platforms
This is a remote, work from home position with an estimated 10% travel
Preferred Experience
Proficiency with Salesforce, DonorDrive & BBCRM
Experience with grant writing, foundation partnerships, or individual giving
Experience supporting peer-to-peer fundraising campaigns & special events
Familiarity with national nonprofit or distributed field structures
Experience developing internal communications or field guidance
Experience supporting onboarding, training, or enablement initiatives
Comfort serving as a cross-functional connector and trusted partner
WHY WORK HERE The American Diabetes Association (ADA) offers a rewarding career working for one of the premier voluntary health organizations in the world supporting people with type 1, type 2 and gestational diabetes. Our employees like working at the ADA because of our mission, the inclusive environment, work-life balance, our benefits and our culture:
Industry competitive base pay, ranging from
$80,000 - $90,000
for this role. Base offers are determined by several factors including but not limited to your relevant work experience, education, certifications, location, internal pay equity, etc.
This position is eligible to participate in the Development Incentive Program.
A culture of recognition including new hire welcome announcements, service anniversary awards, referral bonuses, monthly All Employee Assembly, appreciation awards.
Generous Paid Time Off, including holidays, vacation days, personal days and sick days.
Comprehensive benefits package including medical, dental, vision, Flexible Spending Accounts (FSA), disability & life insurance, pet insurance, and retirement savings.
Guided by our mission, we provide top tier diabetes supply coverage through our medical benefits program.
A company focus on offering mental health programs and work/life balance with most of our employees working remote.
Joining our dedicated team affords the gratification of knowing beyond a doubt that you will impact the lives and well‑being of millions.
It is the policy of the American Diabetes Association to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, pregnancy, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law.
This position is currently accepting applications.
#J-18808-Ljbffr
RESPONSIBILITIES
Serve as interim market leader for peer-to-peer campaigns (e.g., Step Out, Tour de Cure, State of Diabetes) during vacancies or transitions, with direct responsibility for revenue execution & participant growth
Own and lead the execution, and growth of the DIY (Do-It-Yourself) fundraising program
Identify and scale revenue-generating best practices across markets, ensuring adoption and consistency
Serve as the national lead for core campaign performance, driving revenue growth through data-informed strategy, market prioritization, and execution support
Analyze campaign data to identify trends, risks, and opportunities; translate insights into clear, actionable guidance for field leadership
Partner with the Vice President and National Directors to support forecasting, resource allocation, and strategic planning
Monitor KPIs and proactively identify gaps, offering solutions to improve performance and achieve national revenue goals
Field Enablement & Communications
Alongside National Directors, develop and implement field enablement strategies that translate national priorities into clear, actionable guidance for local teams
Lead the creation and distribution of strategic communications to the Field Development team, including Weekly Word, campaign updates, and key initiatives
In partnership with the Campaign Operations team, ensuring communications, tools, and resources are designed to drive fundraising outcomes
Identify training needs and partner with internal stakeholders to deliver targeted onboarding and ongoing development resources
Lead or support national meetings, working sessions, and trainings to drive clarity, alignment, and performance
QUALIFICATIONS
Bachelor’s Degree required
6–8+ years of experience in fundraising, campaign management, strategy, or related field
Strong analytical skills with the ability to translate data into actionable strategies
Demonstrated ability to think strategically while executing with precision
Demonstrated ability to work cross-functionally in a complex, matrixed organization
Strong project management and organizational skills with the ability to manage multiple priorities
Exceptional organizational and prioritization skills in a fast-paced, deadline-driven environment
Excellent written and verbal communication skills
Ability to work independently while collaborating across remote teams and time zones
Proficiency in Microsoft Office Suite and comfort navigating internal systems and platforms
This is a remote, work from home position with an estimated 10% travel
Preferred Experience
Proficiency with Salesforce, DonorDrive & BBCRM
Experience with grant writing, foundation partnerships, or individual giving
Experience supporting peer-to-peer fundraising campaigns & special events
Familiarity with national nonprofit or distributed field structures
Experience developing internal communications or field guidance
Experience supporting onboarding, training, or enablement initiatives
Comfort serving as a cross-functional connector and trusted partner
WHY WORK HERE The American Diabetes Association (ADA) offers a rewarding career working for one of the premier voluntary health organizations in the world supporting people with type 1, type 2 and gestational diabetes. Our employees like working at the ADA because of our mission, the inclusive environment, work-life balance, our benefits and our culture:
Industry competitive base pay, ranging from
$80,000 - $90,000
for this role. Base offers are determined by several factors including but not limited to your relevant work experience, education, certifications, location, internal pay equity, etc.
This position is eligible to participate in the Development Incentive Program.
A culture of recognition including new hire welcome announcements, service anniversary awards, referral bonuses, monthly All Employee Assembly, appreciation awards.
Generous Paid Time Off, including holidays, vacation days, personal days and sick days.
Comprehensive benefits package including medical, dental, vision, Flexible Spending Accounts (FSA), disability & life insurance, pet insurance, and retirement savings.
Guided by our mission, we provide top tier diabetes supply coverage through our medical benefits program.
A company focus on offering mental health programs and work/life balance with most of our employees working remote.
Joining our dedicated team affords the gratification of knowing beyond a doubt that you will impact the lives and well‑being of millions.
It is the policy of the American Diabetes Association to provide equal employment opportunity to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, pregnancy, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law.
This position is currently accepting applications.
#J-18808-Ljbffr