A creative, integrated marketing & PR agency based in NYC with offices in LA and Miami. Our approach to communications has earned industry recognition for offering a fresh, strategic, and highly collaborative agency partnership. We build consumer trust, shape perception, and influence behavior by embedding brands directly into culture — ultimately driving real business growth.
From PR stunts, newsjacking, and brand partnerships to influencer campaigns, consumer events, and red-carpet sponsorships, we’re a full-service earned media agency focused on long-term brand building that propels brands forward.
About the Role
We’re looking for a Affiliate / Performance PR Specialist to sit at the intersection of earned media, commerce, and creator partnerships, driving measurable revenue through PR. This role is ideal for someone who understands that PR is no longer just awareness; it’s performance, and knows how to connect editorial, creators, and affiliate infrastructure into a cohesive growth engine. You’ll oversee affiliate strategy across beauty, wellness, and lifestyle clients ensuring every placement, partnership, and campaign is optimized for conversion, revenue, and ROI.
What You’ll Do
Affiliate & Performance Strategy
Own and manage affiliate programs across platforms like Impact, CJ, Rakuten, Awin
Develop and execute performance-driven PR strategies that tie earned media to revenue
Build and optimize commission structures, partner tiers, and incentives
Identify growth opportunities across content commerce, loyalty, sub-affiliate, and creator ecosystems
Media & Publisher Partnerships
Build and manage relationships with commerce editors, affiliate managers, and media partners
Secure high-impact placements across top-tier commerce and lifestyle outlets
Negotiate placements, inclusions, and paid + hybrid affiliate opportunities
Align editorial calendars with key retail moments (BFCM, holiday, seasonal drops)
Program Optimization & Reporting
Track and analyze performance across traffic, conversion, AOV, and revenue
Build monthly reports with clear insights and optimization recommendations
Manage UTM strategy, attribution, and backend analytics
Continuously optimize partner mix and placements for ROI
Cross-Functional Collaboration
Partner with PR, influencer, and paid teams to ensure integrated campaign execution
Educate internal teams and clients on affiliate best practices and performance PR
Support new business by contributing to affiliate strategy + revenue projections
What We’re Looking For
4-8+ years experience in affiliate marketing, performance PR, or partnerships
Strong background in beauty, wellness, or CPG brands
Deep experience with platforms like Impact, CJ, Rakuten, Awin
Proven track record of driving measurable revenue + ROI through affiliate programs
Experience working with publishers, commerce editors, and creator platforms
Strong understanding of performance models (CPA, CPL, CPC, Rev Share)
Ability to translate PR placements into revenue-driving opportunities
Data-driven mindset with strong analytical and reporting skills
Our Core Values
Urgency — We move fast, with intention
Enthusiasm — We lead with passion and possibility
Positivity — We approach challenges with curiosity and care
Extreme Ownership — We take responsibility for our work
Creativity — We think beyond the brief
Inclusivity — Diverse perspectives drive cultural relevance
Details
NYC-based preferred (hybrid), open to remote
Contract / Long term
Competitive compensation based on experience and scope
#J-18808-Ljbffr
In Summary: Affiliate / Performance PR Specialist is a full-service earned media agency focused on long-term brand building that propels brands forward . You’ll oversee affiliate strategy across beauty, wellness, and lifestyle clients ensuring every placement, partnership, and campaign is optimized for conversion, revenue, and ROI .
En Español:
Una agencia de marketing y relaciones públicas creativa e integrada con sede en Nueva York, con oficinas en Los Ángeles y Miami. Nuestro enfoque de comunicaciones ha ganado el reconocimiento de la industria por ofrecer una asociación de agencias frescas, estratégicas y altamente colaborativas. Construimos confianza del consumidor, percepción de forma y comportamiento de influencia incorporando las marcas directamente a la cultura al final impulsando el crecimiento real del negocio. Desde acrobacias de PR, newsjacking y asociaciones de marca hasta campañas de influencers, eventos de consumo y patrocinios de alfón rojo, somos una agencia mediática rentable de servicio completo centrada en la construcción de marcas a largo plazo que impulsa a las empresas hacia adelante. Sobre el papel Estamos buscando un especialista en Relaciones Públicas Affiliadas / Performance para sentarse en la intersección de los medios de comunicación, comercio y alianzas entre creadores, mediante ingresos mensurables. Supervisarás la estrategia de afiliación a través de los clientes de belleza, bienestar y estilo de vida asegurando que cada colocación, asociación y campaña del creador se optimice para las conversiones, ingresos y ROI. Lo que harás Estrategia de Afiliado & Rendimiento Propiedad y gestión de programas afiliados en plataformas como Impacto, CJ, Rakuten, Awin Desarrollaremos e ejecutaremos estrategias de relaciones públicas basadas en el rendimiento que vinculan los medios ganados con los ingresos Comisionamos construir y optimizar estructuras de comisiones, niveles de socios e incentivos Identificar oportunidades de crecimiento en todo comercio de contenidos, lealtad, sub-afiliaciones y ecosistemas de creadores Media & Publisher Partnerships Construir y gestionar relaciones con editores de negocios, gerentes de afiliados y socios de medios Segurar posicionamientos de alto impacto en todos los principales puntos de venta Negociaciones y estilos de vida Posicionar ubicaciones de filiación, afiliaciones rápidas, y calendarios de afilianzas Conversión de productos APL Creamos y optimizan las mejores perspectivas de trabajo con nuestros equipos de negocio Comprensión de éxito y desarrollo Conocer mejor nuestra experiencia empresarial Aprendiendo mejor nuestras habilidades de marketing Trabajar con empresas Proyectorización Aplicaciones más avanzada Contribución Recursos sociales Nuestros esfuerzos Apoyarnos Implicantes Experiencias