Performance Marketing Lead

About MindbloomMindbloom is a leading provider of ketamine therapy that is expanding into other psychedelic medicines. The company is backed by Tier-1 investors and focuses on creating a high-velocity, data-driven culture.Role OverviewAs Performance Marketing Lead, you will build an AI-driven acquisition engine that drives the next stage of growth. You'll be responsible for doubling net-new clients, scaling creative, validating new channels, and managing CAC.ResponsibilitiesAccelerate access to transformative care by doubling net-new clients in 6 months and pushing a 5-fold increase in 18 months.Build a high-velocity creative engine, delivering 8-12 new concepts per month and uncovering compelling messages, formats, and visuals.Own new channel discovery and validation, launch a prioritised testing roadmap, and convert high-signal experiments into acquisition engines.Own acquisition economics end-to-end using data, attribution and judgment to maintain CAC and payback discipline.Collaborate cross-functionally to integrate creative, messaging, and funnel-building insights into paid media strategies.QualificationsMission-obsessed with experience or deep understanding of altered states of consciousness.Expertise in performance marketing, with a track-record of managing paid acquisition at scale.Strong consumer psychology insight: ability to dissect belief, hesitation and decision-making, translating insights into creative and funnel optimization.Channel builder: design & run experiments to identify scalable channels, structure minimum viable tests including budget, creative and targeting.Data-driven investor: own economics, evaluate performance, reallocate spend dynamically and maintain discipline.Commitment to excellence, world-class ambition, and AI-first mindset.High agency: ownership and proactive execution.Interview ProcessRecruiter phone screenAsync role alignmentHiring manager interviewTech deep diveCareer story interviewFocused team interviewsReference callsBenefits90% off Mindbloom therapy for you, 40% off for familyFully remote; flexible schedule, deep work focusAnnual company retreat and departmental off-sitesUnlimited vacation with parental leave policyMedical, dental and vision insuranceEmployer-sponsored 401(k) planCompensationEstimated annual salary range: $120,000 – $220,000 USD, with equity and performance-based incentives.J-18808-Ljbffr