
Thanks is hiring: Media Planner in New York
Thanks, New York, NY, United States
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The future of advertising is beautiful. Thanks (thanks.co) is seeking a Media Planner to join our global team and play a key role in optimizing campaign performance across our publisher network. You'll collaborate closely with our sales, partnerships, and product teams to execute our vision of creating the only ad network where everyone wins.
You'll own the end-to-end campaign lifecycle - from strategic budget planning through execution to performance optimization and reporting. As the single point of accountability for campaign performance, you'll ensure advertiser dollars are deployed effectively across Thanks' publisher network while revenue commitments are delivered successfully.
Our ideal candidate will be a hands-on campaign management professional with deep programmatic experience who thrives in fast-moving startup environments. You'll need proven experience managing campaigns across multiple publishers simultaneously, strong analytical skills to optimize performance in real-time, and exceptional communication abilities to work effectively across time zones.
What You'll Do
Campaign Strategy & Planning: Design budget allocation strategies across Thanks' publisher network based on performance data and advertiser objectives, working closely with sales teams to forecast delivery and identify optimization opportunities
Campaign Setup & Execution: Set up and manage campaigns across Thanks' platform, monitor performance daily, and troubleshoot delivery issues to ensure optimal campaign performance across time zones
Performance Optimization: Analyze campaign data to make real-time optimization decisions, reallocate budgets between high-performing placements, and scale successful campaigns while pausing underperformers
Cross-Team Collaboration: Work closely with sales, publisher partners, and product teams to ensure seamless campaign delivery - and provide insights on platform improvements and automation opportunities
Requirements
What we're looking for
3+ years experience in programmatic advertising, DSP management, or digital campaign management with a proven track record of optimizing campaign performance
Experience managing campaigns across multiple publishers or platforms simultaneously, with strong understanding of key performance metrics (CTR, CPA, ROAS, CPM)
Analytical mindset with ability to interpret campaign data quickly and make optimization decisions that improve performance
Excellent communication skills and ability to work effectively with both technical and non-technical stakeholders
Self-motivated and organized, with strong time management skills crucial for working across multiple time zones
Startup mentality - comfortable with ambiguity, adaptable to rapid change, and excited to build processes while working with available tools and resources
Proactive problem-solver who takes ownership of issues and drives solutions independently
Team-first attitude - collaborative, humble, and supportive of others
Nice to have
SQL or data analysis skills for independent reporting and campaign performance analysis
Advanced Excel/Google Sheets proficiency for building performance dashboards and budget models
Experience with agency trading desks or adtech platforms (Outbrain, Criteo, similar)
Bachelor's degree in Marketing, Business, or related field
Benefits
Why Thanks?
What if people loved ads? Thanks makes this possible. We're a Sydney-headquartered, global company on a mission to kill ad fatigue and create advertising that consumers actually appreciate. Our industry-leading engagement goes beyond capturing attention - we delight, reward, and transform how people experience ads.
Here's why you'll love working with us:
Direct Impact: Your work will directly shape campaign performance and revenue growth across our publisher network. You'll build lasting relationships with partners and see exactly how your optimization decisions impact our success.
Ownership and Autonomy: This is your chance to define what media planning looks like at Thanks from inception. We'll give you the freedom and collaborative environment to build scalable processes and influence our future as we scale.
Competitive Package: Enjoy a competitive salary, performance-based bonuses, and stock options to share in our success.
Growth Trajectory: Thrive in an environment of rapid change, constant challenges, and endless opportunities. You'll work closely with leadership in a culture that values curiosity, transparency, and work-life balance.
Comprehensive Benefits: Enjoy a benefits package designed to support your needs and wellbeing.
Flexible Remote-Working Environment: Work remotely in a supportive team that understands the challenges and rewards of building something extraordinary across time zones.
We're tackling big challenges in advertising technology by creating our own ecosystem - not copying what exists. If you're excited to optimize campaigns, build meaningful partnerships, and grow at a rapidly scaling company, we'd love to hear from you - let's build something extraordinary together!
Seniority level Seniority level Mid-Senior level
Employment type Employment type Full-time
Job function Industries IT Services and IT Consulting
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In Summary: Thanks (thanks.co) is seeking a Media Planner to join our global team and play a key role in optimizing campaign performance across our publisher network . You'll own the end-to-end campaign lifecycle - from strategic budget planning through execution to performance optimization and reporting . The ideal candidate will be a hands-on campaign management professional with deep programmatic experience .
En Español:
Gracias (thanks.co) está buscando un Planificador de Medios para unirse a nuestro equipo global y desempeñar un papel clave en la optimización del rendimiento de la campaña en toda nuestra red de editores. Colaborará estrechamente con nuestros equipos de ventas, asociaciones y productos para ejecutar nuestra visión de crear la única red publicitaria donde todos ganen. Poseerás el ciclo de vida completo de la campañas - desde la planificación estratégica presupuestaria hasta la ejecución hasta la optimización de rendimiento e informes. Necesitará experiencia comprobada en la gestión de campañas a través de múltiples editores simultáneamente, fuertes habilidades analíticas para optimizar el rendimiento en tiempo real y capacidades excepcionales de comunicación para trabajar eficazmente entre las zonas horarias. Lo que hará Estrategia y Planificación de Campaña: Diseñar estrategias de asignación del presupuesto en toda la red de los anunciantes basadas en datos de desempeño y objetivos publicitarios de Gracias, trabajando estrechamente con equipos de ventas para pronosticar la entrega e identificar oportunidades de optimización La configuración y ejecución de campaña: Configurar y gestionar campanas gracias a la plataforma Excel, monitorear su rendimiento diario y solucionar problemas de distribución para garantizar un rendimiento óptimo en todas las zonas de tiempo Optimización del rendimiento: Analizar los datos de equipo para tomar decisiones de optimizamiento en tiempo Real, reubicar presupuestos entre plataformas de alto rendimiento, y realizar campañes exitosas mientras se trabaja junto a grupos de interés de trabajo Con una amplia gama de conocimientos tecnológicos o sistemas de administración de resultados, ¿Cuál es la capacidad de desarrollo de análisis de proyectos de Google? Somos una empresa global con sede en Sydney, con la misión de eliminar la fatiga publicitaria y crear anuncios que los consumidores realmente aprecian. Nuestro compromiso líder de la industria va más allá de captar atención - nos deleitamos, recompensamos e transformamos cómo las personas experimentan los anuncios. Aquí es por qué le encantará trabajar con nosotros: Impacto directo: Su trabajo dará forma directa al rendimiento de la campaña y el crecimiento de ingresos a través de nuestra red de editores. Construirás relaciones duraderas con socios y verás exactamente cómo tus decisiones de optimización afectan nuestro éxito. Propiedad y autonomía: Esta es tu oportunidad para definir lo que parece la planificación mediática Gracias desde su creación. Te daremos la libertad y un entorno colaborativo para construir desafíos escalables e influenciar nuestro futuro mientras escalamos. Si está entusiasmado por optimizar campañas, construir asociaciones significativas y crecer en una empresa de escala rápida, nos encantaría escucharlo - construyamos algo extraordinario juntos! nivel de la antigüedad Nivel medio-senior Tipo de empleo Tipo de trabajo a tiempo completo Industriales Servicios informáticos y referencias de consultoría IT aumentan sus posibilidades de entrevistarse en Gracias Gerente Administrador de Cuentas Públicas En Nueva York , NY. Los expertos añaden información directamente a cada artículo, comenzado con la ayuda de IA. #J-18808-Ljbffr