Social Media Intern

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Social Media Intern
Intern Miami Beach, FL, US

Position Summary

The Social Media Intern will support the day-to-day execution of content across The Webster’s social platforms, including @thewebster and @thewebsterman. This role is ideal for someone looking to gain hands‑on experience in luxury retail marketing. Reporting to the Digital Content team, the intern will assist in content sourcing, community management, and performance reporting, while contributing to the overall social strategy. This is a collaborative role with opportunity to learn and grow.

Source and curate on‑brand imagery aligned with The Webster branding

Assist in drafting engaging, brand‑aligned captions for Instagram posts

Manage community engagement by responding to DMs and comments in a timely and thoughtful manner

Monitor social channels for trends, conversations, and engagement opportunities

Support the creation and execution of Instagram Stories content

Assist with weekly social media reporting (performance metrics, insights, and recommendations)

Help maintain content calendars and organize assets for upcoming posts

Collaborate with the Digital Content team on campaign rollouts and seasonal initiatives

Experience & Competencies

Strong interest in fashion, luxury retail, and digital content creation

Familiarity with Instagram, TikTok, and social media best practices

Excellent written communication skills with an understanding of tone and brand voice

Organized, detail‑oriented, and able to manage multiple tasks in a fast‑paced environment

Basic knowledge of social analytics (e.g., engagement, reach, impressions) is a plus

Experience with tools such as Canva, Figma, Photoshop

Additional responsibilities may be assigned at the discretion of leadership

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