National Field Marketing Account Director

National Field Marketing Account Director

Profiles is hiring a National Account Director for an advertising agency client on a direct-hire basis.

Description

We are actively looking for a highly motivated and experienced Account Director to become a pivotal part of our dynamic team. As a key player within our organization, you will play a crucial role in building and fortifying relationships with key accounts. This involves nurturing contracted corporate relationships and fostering increased participation and engagement from independent franchisees under our corporate brand.

Responsibilities:

• Conduct weekly meetings and provide daily updates to the assigned Client Support team members on the National Account Team.
• Engage in regular calls with primary client stakeholders for the assigned National Accounts.
• Participate in in-person training sessions and business reviews with clients.
• Present strategic recommendations for offers and products to enhance campaigns.
• Effectively manage dedicated Support Team members in all aspects of monthly campaigns, using our proprietary O/E system.
• Organize the completion of custom campaign analysis, either directly or in collaboration with the Technology Team.
• Schedule calls to review the results of analyses and offer insights on performance and improvements.
• Handle additional or supplemental requests from customers based on clients' needs.
• Identify opportunities for additional growth and compensation by maintaining annual corporate spend, increasing franchisee-funded participation, and introducing additional tactics to the approved marketing mix.

Qualifications:

• Bachelor's degree or equivalent experience.
• Minimum of 7 years of experience in a client support, client-facing, or account management role.
• Proficiency with Microsoft Office Suite.
• Intermediate skills in Excel are required.
• Prior print or direct mail experience is preferred.
• Strong communication and interpersonal skills.
• Ability to independently manage internal resources, such as support, creative, and technology teams, to complete competitive and/or trends analysis in the client's industry.
• Demonstrated ability to own relationships with complex National Accounts.
• Leadership skills to manage the activities of dedicated Client Services team member(s).
• Enjoyment in engaging with customers regularly.
• A proven track record of engaging both small business owners/franchisees and their corporate stakeholders.
• Previous agency experience is required, demonstrating a deep understanding of agency dynamics and client interactions.
• Experience in direct-response marketing will be given special consideration.
• A proven ability to interact with C-suite executives will be highly regarded.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Advertising, Business Development, and Strategy/Planning

Industries

Marketing Services and Advertising Services

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