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Earned Media Director

BioTalent, new york, ny, United States


Qualifications

  • Brings 5-10 years of earned media experience , supported by a bachelor’s degree, with a background that blends traditional public relations and digital‑first earned strategies.
  • Proven agency track record partnering with life sciences and healthcare clients , navigating complex and regulated environments with confidence.
  • Consistently secures impactful media placements across national and regional outlets , consumer and trade publications, as well as broadcast (TV/radio) and online platforms .
  • Highly adept at uncovering compelling storylines and developing pitches that cut through competitive and fast‑moving health news cycles.
  • Experienced in shaping healthcare narratives across a range of therapeutic areas, including oncology, women’s health, mental health, cardiology, rare disease, and health policy , or closely related spaces.
  • Balances strategic thinking with hands‑on execution , contributing to big‑picture planning while driving day‑to‑day delivery.
  • Works effectively both autonomously and within cross‑functional teams, ensuring earned media is seamlessly integrated into broader, omnichannel marketing efforts .
  • A clear, confident communicator who can translate the value of Earned Media into practical, actionable recommendations for internal teams and clients.

Seniority Level

  • Director

Employment Type

  • Full‑time

Job Function

  • Advertising

Industries

  • Advertising Services

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