LA/MS Area Marketing Manager
Fashion Institute of Design & Merchandising, Lafayette, LA, United States
At HDR, the role of Area Marketing Manager, we'll count on you to:
Responsibilities
Retain, develop and supervise proposal and marketing employees, as assigned
Ensure the go
o-go decision process is applied in accordance with HDR's Matrix of Authority
Lead pursuit teams in creating and implementing effective win strategies (capture planning)
Facilitate pursuit teams to develop persuasive proposal and interview materials
Develop and manage proposal schedules and confirm compliance
Engage the appropriate marketing services resources in pursuit teams
Lead quality reviews of proposal and interview materials
Coach interview teams to be effective at delivering key messages during interview presentations
Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness
Recognize and celebrate pursuit successes and milestones
Manage workload demands of proposal managers and marketing coordinators
Identify candidates to fill management, technical, business development and marketing positions
Train and mentor employees on business development and marketing best practices
Manage client relationship management and financial systems to inform reporting metrics and dashboards
Support the development of annual and long‑term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments
Implement key growth initiatives and investments as defined in annual and long‑term strategic plans
Develop and implement client plans, including long‑term strategies to capture market share, as assigned
Create marketing collateral to support business development efforts
Develop business relationships with teaming partners
Direct content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders
Develop and publish engaging digital content that reflects HDR's brand and elevates our thought leadership
Implement strategies to elevate HDR's brand and technical talent with industry associations
Plan and fulfill conference sponsorship benefits, as needed
Actively participate in professional associations to elevate HDR's brand in target markets
Develop engaging internal communications content (announcements, presentations, videos, webinars)
Arrange for professional photography on projects
Coordinate large, internal meetings (in‑person and virtual)
Articulate HDR's capabilities and competitive advantages
Manage area business development and marketing budgets
Maintain inventory of branded materials used for client visits, conferences and recruiting activities
Preferred Qualifications
Bachelor's degree in a related field
Deep knowledge of the A/E/C industry's standard approach to procurement of professional services
Required Qualifications
A minimum of 8 years relevant industry experience
Demonstrated "self-starter" with a history of completing projects with limited oversight
Demonstrated ability to motivate and inspire others
Experience in sales and developing effective win strategies
Excellent written and verbal communication skills
Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
Proficient in Adobe Creative Cloud applications, including InDesign
Ability and desire to travel and engage with others in‑person
Demonstrated experience in winning high‑value contracts in the A/E/C industry
Demonstrated experience in writing compelling content based on information from technical staff
Primary Location United States - Louisiana - Lafayette
Other Locations United States - Louisiana - Baton Rouge, United States - Louisiana - Metairie, United States - Mississippi - Jackson Area
Industry Administrative
Schedule Full‑time
Employee Status Regular
Job Posting April 17, 2026
At HDR, we are committed to the principles of employment equity.
We are an affirmative action and equal opportunity employer. We consider all qualified applicants, regardless of criminal histories, arrest and conviction records.
#J-18808-Ljbffr
Responsibilities
Retain, develop and supervise proposal and marketing employees, as assigned
Ensure the go
o-go decision process is applied in accordance with HDR's Matrix of Authority
Lead pursuit teams in creating and implementing effective win strategies (capture planning)
Facilitate pursuit teams to develop persuasive proposal and interview materials
Develop and manage proposal schedules and confirm compliance
Engage the appropriate marketing services resources in pursuit teams
Lead quality reviews of proposal and interview materials
Coach interview teams to be effective at delivering key messages during interview presentations
Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness
Recognize and celebrate pursuit successes and milestones
Manage workload demands of proposal managers and marketing coordinators
Identify candidates to fill management, technical, business development and marketing positions
Train and mentor employees on business development and marketing best practices
Manage client relationship management and financial systems to inform reporting metrics and dashboards
Support the development of annual and long‑term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments
Implement key growth initiatives and investments as defined in annual and long‑term strategic plans
Develop and implement client plans, including long‑term strategies to capture market share, as assigned
Create marketing collateral to support business development efforts
Develop business relationships with teaming partners
Direct content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders
Develop and publish engaging digital content that reflects HDR's brand and elevates our thought leadership
Implement strategies to elevate HDR's brand and technical talent with industry associations
Plan and fulfill conference sponsorship benefits, as needed
Actively participate in professional associations to elevate HDR's brand in target markets
Develop engaging internal communications content (announcements, presentations, videos, webinars)
Arrange for professional photography on projects
Coordinate large, internal meetings (in‑person and virtual)
Articulate HDR's capabilities and competitive advantages
Manage area business development and marketing budgets
Maintain inventory of branded materials used for client visits, conferences and recruiting activities
Preferred Qualifications
Bachelor's degree in a related field
Deep knowledge of the A/E/C industry's standard approach to procurement of professional services
Required Qualifications
A minimum of 8 years relevant industry experience
Demonstrated "self-starter" with a history of completing projects with limited oversight
Demonstrated ability to motivate and inspire others
Experience in sales and developing effective win strategies
Excellent written and verbal communication skills
Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
Proficient in Adobe Creative Cloud applications, including InDesign
Ability and desire to travel and engage with others in‑person
Demonstrated experience in winning high‑value contracts in the A/E/C industry
Demonstrated experience in writing compelling content based on information from technical staff
Primary Location United States - Louisiana - Lafayette
Other Locations United States - Louisiana - Baton Rouge, United States - Louisiana - Metairie, United States - Mississippi - Jackson Area
Industry Administrative
Schedule Full‑time
Employee Status Regular
Job Posting April 17, 2026
At HDR, we are committed to the principles of employment equity.
We are an affirmative action and equal opportunity employer. We consider all qualified applicants, regardless of criminal histories, arrest and conviction records.
#J-18808-Ljbffr