Burdlife is hiring: Social Media & Content Marketing Specialist in Houston

Position Overview

At Burdlife Jewelry, we redefine luxury with high-quality, unique designs that inspire individuality. As we grow our digital presence, we’re building a passionate and creative social media team to elevate our brand and connect with a vibrant community. We are seeking a creative and strategic Social Media Marketing Specialist to manage the end-to-end social media strategy—focusing on content creation, community engagement, influencer collaboration, and performance tracking—to drive brand visibility and audience growth across Instagram, Facebook, TikTok, and Pinterest.

Key Responsibilities

• Design and produce visually stunning short-form videos (Reels, TikToks, Pinterest Idea Pins) and social media graphics.


• Build a content library of brand assets including product shots, customer testimonials, and lifestyle images.


• Develop a 30-day rolling content calendar with 4-5 posts per platform each week.


• Repurpose user-generated content (UGC) to align with the brand’s aesthetics.


• Monitor and respond promptly to DMs, comments, and inquiries.


• Engage followers with interactive features such as polls, Q&A, and quizzes.


• Collaborate with influencers for product seeding and increased reach.


• Track social media KPIs including engagement rate, impressions, clicks, and follower growth.


• Analyze campaign performance and provide weekly and monthly reports.

Required Qualifications

• 3+ years of experience in social media management, content creation, or digital marketing.


• Proficiency with design tools such as Canva, Adobe Photoshop, CapCut, or Premiere Pro.


• Strong understanding of social media platforms and content best practices.


• Analytical skills with experience using Google Analytics and Meta Business Suite.


• Exceptional creativity, communication, and project management abilities.

Benefits & Perks

• Lead the creative direction of a growing luxury jewelry brand.


• Work in a collaborative, innovative, and supportive environment.


• Competitive compensation: $18-$20/hour.


• Flexible, remote role.


• Opportunity to shape Burdlife Jewelry’s digital presence and grow with the brand.