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Marketing Manager

National Trails, LLC., Livonia, MI, USA

Job type: Full Time


Description
At National Trails, we’re shaping the future of transportation. As a leader in the transportation industry, we prioritize safety, sustainability, and service. We're now looking for a skilled Transportation Marketing Manager to help tell our story and drive growth across key markets.

The Transportation Marketing Manager will lead strategic marketing efforts across multiple channels to support our transportation services portfolio. This role is ideal for a data-driven, creative marketer with a deep understanding of the transportation or logistics industry and a passion for developing impactful campaigns that drive customer engagement and business results.

Requirements

Develop and execute marketing strategies that support transportation service lines

Plan and implement integrated marketing campaigns across digital, print, and events

Collaborate with sales, operations, and executive leadership to align marketing efforts with business goals

Manage brand positioning, messaging, and content specific to the transportation sector

Create marketing collateral, case studies, presentations, and proposal support materials

Track campaign performance and adjust tactics using analytics and market insights

Oversee digital marketing efforts including SEO, email marketing, and social media

Manage relationships with external vendors, creative agencies, and industry partners

Stay informed on industry trends, competitors, and regulatory developments

Qualifications

Bachelor’s degree in Marketing, Communications, Business, or related field

5+ years of experience in marketing, with at least 2 years focused in transportation, logistics, or related industries

Strong understanding of transportation industry terminology and customer segments

Experience with marketing tools

Exceptional writing, editing, and storytelling skills

Ability to juggle multiple projects in a fast-paced environment

Excellent collaboration and stakeholder management skills

What we offer!

Paid weekly!

Full benefits package- Blue Cross Blue Shield!

401k with company match!

Paid Time Off!

Paid holidays!

Company Paid Life Insurance!

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