Product Manager – Audience Platforms Job at IQVIA LLC in New Providence

IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision.**Essential Functions*** Owns the product strategy and roadmap for a functional area of Media OS, ensuring alignment with IQVIA Digital’s broader growth objectives* Identifies high-value use cases and unmet market needs by working directly with client teams, agency partners, and strategic stakeholders* Develops business cases for new product initiatives and defines success metrics to measure impact across adoption, revenue, and retention* Collaborates across GTM, engineering, product and operations to bring new features from concept to launch, ensuring internal alignment and customer readiness* Monitors product performance post-launch and iterates based on data insights, market feedback, and platform KPIs* Supports sales, client success, and operations teams by contributing to collateral, demos, and documentation that articulate product value* Comfortable with technical detail and able to translate complex platform workflows into client-friendly narratives and business outcomes#IQVIADIGITALIQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more atIQVIA is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by applicable law.The potential base pay range for this role, when annualized, is $87,000.00 - $217,600.00. The actual base pay offered may vary based on a number of factors including job-related qualifications such as knowledge, skills, education, and experience; location; and/or schedule (full or part-time). Dependent on the position offered, incentive plans, bonuses, and/or other forms of compensation may be offered, in addition to a range of health and welfare and/or other benefits.We provide authenticated, privacy-enhanced data and analytics, innovative fit-for-purpose healthcare technology, and the expertise to enable an effective and adaptable marketing model that drives better quality of care and patient outcomes. IQVIA is the leading global provider of data, advanced analytics, technology solutions and clinical research services for the life sciences industry. Learn more at Media OS is a key platform within IQVIA Digital, powering omnichannel advertising through the activation of proprietary healthcare data across programmatic, social, and emerging media channels. The Product Manager will own strategy and planning for a defined functional area within Media OS, with a focus on unlocking new revenue opportunities, driving adoption, and solving complex business challenges for IQVIA’s agency and brand partners within the Media Activation Product Team. This role sits at the intersection of business needs, client feedback, and platform capabilities. The Product Manager will collaborate closely with Product Owners, Engineering, Commercial, and Strategic Accounts to prioritize use cases, shape product direction, and translate client needs into scalable, differentiated solutions across audience creation, planning, activation, and measurement workflows. Partners with Product Owners to translate strategic initiatives into clearly scoped epics and requirements, ensuring delivery meets business intent Leads product discovery and requirements gathering for net-new features or market differentiators **Qualifications** Bachelor’s degree in a technical, business, or related liberal arts field (e.g., Economics, Computer Science, Data Science, Public Policy), or equivalent experience 3-5 years of product management experience, ideally in digital advertising, AdTech, MarTech, or healthcare-related technologyProven ability to define product strategy and prioritize initiatives based on business value, feasibility, and customer impact Familiarity with key platforms such as The Trade Desk, LiveRamp, Snowflake, Salesforce, or similar media and data systemsStrong communicator with experience influencing cross-functional teams and senior stakeholders across technical and commercial groups Experience launching data-driven products or platforms and measuring success using metrics such as adoption, retention, revenue contribution, or campaign performance Experience working in or around regulated industries (e.g., healthcare, finance, insurance) is preferred IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create connections that accelerate the development and commercialization of innovative medical treatments. Everything we do is part of a journey to improve patient outcomes and population health worldwide.To get there, we seek out diverse talent with curious minds and a relentless commitment to innovation and impact. No matter your role, everyone at IQVIA contributes to our shared goal of helping customers improve the lives of patients everywhere. Thank you for your interest in growing your career with us.
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In Summary: IQVIA Digital powers exceptional brand experiences, delivering innovative solutions based on a customer-first, insights-driven, and integrated omnichannel vision . The Product Manager will own strategy and planning for a defined functional area within Media OS, with a focus on unlocking new revenue opportunities, driving adoption, and solving complex business challenges . The potential base pay range for this role, when annualized, is $87,000.00 - $217,600.00 .

En Español: IQVIA Digital potencia experiencias de marca excepcionales, ofreciendo soluciones innovadoras basadas en una visión omnicanal integrada y orientada al cliente.**Funcciones esenciales*** Posee la estrategia del producto y el mapa de ruta para un área funcional del sistema operativo multimedia, asegurando su alineamiento con los objetivos más amplios de crecimiento de IQVia Digital* Identifica casos de uso de alto valor y necesidades no satisfechas del mercado mediante la colaboración directa con equipos de clientes, agencias de inteligencia asociadas y partes interesadas estratégicas* Desarrolla casos de negocio para nuevas iniciativas de productos y define métricas de éxito para medir el impacto a través de la adopción, ingresos y retención* Colabora con GTM, ingeniería, industrias de productos e operaciones para llevar nuevas características desde el concepto hasta el lanzamiento, garantizando la alineación interna y disponibilidad del cliente* Monitoriza el rendimiento del cuidado de salud post-lanceado y los servicios basados en información complejas sobre datos, plataformas de retroalimentación y ventas del cliente, soporta a los proveedores de servicios de atención médica que desarrollan conocimientos técnicos e investigaciones clínicas globales e integra las actividades comerciales. Creamos conexiones inteligentes para acelerar el desarrollo y la comercialización de tratamientos médicos innovadores que ayuden a mejorar los resultados del paciente y la salud de la población en todo el mundo. Más información en IQVIA se enorgullece de ser un empleador de igualdad de oportunidades. Todos los solicitantes calificados recibirán consideración por empleo sin tener en cuenta su raza, color, religión, sexo, orientación sexual, identidad de género, origen nacional, discapacidad, estatus como veterano protegido o cualquier otro estado protegido por la ley aplicable. El rango de pago potencial para este papel es de $87,000.00 - $217,600.00. El gerente de producto colaborará estrechamente con Product Owners, Engineering, Commercial and Strategic Accounts para priorizar casos de uso, dar forma a la dirección del producto y traducir las necesidades de los clientes en soluciones escalables y diferenciadas dentro de la creación de audiencia, planificación, activación y flujos de trabajo. Socios con Propietarios de Productos para traducir iniciativas estratégicas en epopes y requisitos claramente definidos, asegurando que la entrega cumpla con las intenciones empresariales Lidera el descubrimiento del producto y los requerimientos recopilados por características netas nuevas o diferenciadores de mercado **Cualificaciones** Licenciatura en un campo técnico, empresarial o relacionado con artes liberales (por ejemplo, Economía, Ciencias Informáticas, Ciencia de Datos, Políticas Públicas), o experiencia equivalente de 3 a 5 años de gestión de productos, idealmente en publicidad digital, AdTech, MarTech o tecnología relacionada con la atención médica. Capacidad para definir una estrategia de producto y priorizar iniciativas basadas en valor comercial, viabilidad e impacto sobre el cliente Familiariedad con plataformas clave como The Trade, LiveRamp, Snowflake, Salesforce o sistemas de comunicación y datos similaresExperiencia avanzada con equipos interfuncionales y grupos interesados comerciales que influyen en el desarrollo de servicios de salud y otros sectores industriales Experiencia es la creación de conexiones tecnológicos innovadoras que permiten medir el rendimiento y mejorar la vida útil de los proveedores de servicios médicos, así como la mejora de cuentas clínicas, la adopción de campañas de conocimiento de ingresos, etc. Todo lo que hacemos es parte de un viaje para mejorar los resultados del paciente y la salud de la población en todo el mundo.Para llegar allí, buscamos talentos diversos con mentes curiosas y un compromiso implacable con la innovación e impacto. No importa su papel, todos en IQVIA contribuyen a nuestro objetivo compartido de ayudar a nuestros clientes a mejorar las vidas de los pacientes en todas partes. Gracias por su interés en hacer crecer su carrera con nosotros. #J-18808-Ljbffr