Campaign Manager - TikTok Shop
Pattern, Lehi, UT, United States
TikTok Shop-Campaign Manager
This full‑time role will work a hybrid/flexible schedule based in Lehi, Utah, and focuses on managing TikTok Shop creator‑led campaigns at scale.
Responsibilities
Execute creator acquisition through mass outreach using internal tools and data‑driven strategies.
Manage campaign budgets allocated by Account Managers and support budget allocation across multiple campaigns.
Identify, source, and engage creators for TikTok Shop campaigns using internal creator data platforms.
Coordinate with internal teams to align campaign execution, including Account Managers and Creator Management.
Track and analyze campaign performance, then adjust strategy based on performance insights.
Support large‑scale campaign launches and major campaign moments such as product launches and brand days.
Occasionally participate in client or brand meetings to gather requirements and support campaign alignment.
Qualifications
Familiarity with TikTok Shop or the creator economy; TikTok Shop experience strongly preferred.
Strong Excel skills, including advanced functions such as VLOOKUP.
Basic SQL knowledge and comfort working with internal databases.
Strong analytical thinking and willingness to deep dive into data and performance.
Project management capability and the ability to manage multiple campaigns simultaneously.
Curiosity, strong learning agility, and an operational mindset.
Experience in digital marketing, e‑commerce operations, creator campaigns, BI/reporting, or dashboard creation is preferred.
What Does High Performance Look Like?
Ability to manage multiple campaigns effectively and deliver campaign execution at scale.
Strong campaign performance optimization through data insights and strategy adjustments.
Efficient creator sourcing, outreach, and engagement to support brand campaign goals.
Strong collaboration with internal stakeholders across account management, creator management, and international teams.
Taking full ownership of campaign execution and following through to completion.
Potential for Career Growth
This role offers strong learning opportunities and potential mobility into Account Manager roles or broader strategic roles over time, giving exposure to both campaign execution and operational strategy while building expertise in the TikTok Shop and creator commerce space.
First 30/60/90 Days
First 30 days: Learn Pattern’s internal creator data platforms, workflows, and campaign processes.
First 60 days: Successfully support and execute active creator campaigns.
First 90 days: Build confidence in budget management, creator outreach, and performance analysis, and contribute recommendations to improve campaign outcomes through data‑driven insights.
Benefits
Unlimited PTO
Paid Holidays
Onsite Fitness Center
Company‑Paid Life Insurance
Casual Dress Code
Competitive Pay
Health, Vision, and Dental Insurance
401(k) match: 100% match of the first 3% and 50% match of the next 2% of eligible compensation deferred.
EEO Statement
Pattern provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability, status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
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This full‑time role will work a hybrid/flexible schedule based in Lehi, Utah, and focuses on managing TikTok Shop creator‑led campaigns at scale.
Responsibilities
Execute creator acquisition through mass outreach using internal tools and data‑driven strategies.
Manage campaign budgets allocated by Account Managers and support budget allocation across multiple campaigns.
Identify, source, and engage creators for TikTok Shop campaigns using internal creator data platforms.
Coordinate with internal teams to align campaign execution, including Account Managers and Creator Management.
Track and analyze campaign performance, then adjust strategy based on performance insights.
Support large‑scale campaign launches and major campaign moments such as product launches and brand days.
Occasionally participate in client or brand meetings to gather requirements and support campaign alignment.
Qualifications
Familiarity with TikTok Shop or the creator economy; TikTok Shop experience strongly preferred.
Strong Excel skills, including advanced functions such as VLOOKUP.
Basic SQL knowledge and comfort working with internal databases.
Strong analytical thinking and willingness to deep dive into data and performance.
Project management capability and the ability to manage multiple campaigns simultaneously.
Curiosity, strong learning agility, and an operational mindset.
Experience in digital marketing, e‑commerce operations, creator campaigns, BI/reporting, or dashboard creation is preferred.
What Does High Performance Look Like?
Ability to manage multiple campaigns effectively and deliver campaign execution at scale.
Strong campaign performance optimization through data insights and strategy adjustments.
Efficient creator sourcing, outreach, and engagement to support brand campaign goals.
Strong collaboration with internal stakeholders across account management, creator management, and international teams.
Taking full ownership of campaign execution and following through to completion.
Potential for Career Growth
This role offers strong learning opportunities and potential mobility into Account Manager roles or broader strategic roles over time, giving exposure to both campaign execution and operational strategy while building expertise in the TikTok Shop and creator commerce space.
First 30/60/90 Days
First 30 days: Learn Pattern’s internal creator data platforms, workflows, and campaign processes.
First 60 days: Successfully support and execute active creator campaigns.
First 90 days: Build confidence in budget management, creator outreach, and performance analysis, and contribute recommendations to improve campaign outcomes through data‑driven insights.
Benefits
Unlimited PTO
Paid Holidays
Onsite Fitness Center
Company‑Paid Life Insurance
Casual Dress Code
Competitive Pay
Health, Vision, and Dental Insurance
401(k) match: 100% match of the first 3% and 50% match of the next 2% of eligible compensation deferred.
EEO Statement
Pattern provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability, status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
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