Director, Integrated Investment, Paid Search & Social

About the Company

This award-winning independent agency blends creativity, culture, media, and performance marketing to help major brands drive measurable outcomes. The agency offers a collaborative environment where strategy, analytics, creative, and media work closely together.
About the Role

The Director, Integrated Investment will lead integrated paid search and paid social strategies across channels, including Google, Bing, Meta, TikTok, YouTube, Performance Max, and emerging AI-based platforms. This is a hybrid role based in Dallas, requiring a few days per week in-office, and offers a salary range of $120,000 to $140,000.
What You’ll Do

Lead integrated paid search and paid social strategy across biddable channels
Manage enterprise-scale campaigns across Google Ads, Bing, Meta, TikTok, YouTube, Performance Max, and other major platforms
Supervise and mentor social buyers, supervisors, and associate directors
Oversee campaign learning agendas, testing, reporting, and optimization
Troubleshoot technical assets including product catalogs, pixels, and offline data sets
Serve as a senior client lead and subject matter expert for paid social and search
Contribute to agency POVs and innovation across paid media
What You Bring

7+ years of digital media agency experience
Hands-on experience across paid search, paid social, and YouTube
3+ years managing and mentoring teams
Expertise in automation, bidding strategies, and AI-enhanced optimization
Strong understanding of GA4, Google Tag Manager, and offline conversion imports
Strong Excel/Google Sheets skills, including pivot tables, VLOOKUPs, and data visualization

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