Marketing & Communications Manager

Marketing & Communications Manager Job Title: Marketing & Communications Manager (2 Roles)
Location: Auburn Hills, MI (On-site) Teams: Munro & Associates (Commercial) & Munro Defense Employment Type: Full-time
About Munro & Associates
Munro & Associates is a design-focused engineering consulting firm that helps manufacturers improve product performance, reduce cost, and accelerate time-to-market. We combine deep engineering expertise with practical, data-driven insights to deliver measurable business results.
About Munro Defense
Munro Defense extends our engineering and analysis capabilities to defense and government applications, supporting mission-critical systems with the same rigor, speed, and data-driven approach that defines our commercial work.
Position Overview
We are seeking two hands-on, self-directed Marketing & Communications Managers to lead brand development, demand generation, and external communications. These roles are responsible for both strategy and execution, working closely with Sales, Munro Live, and senior leadership.
This posting is for two parallel roles. While both positions share core responsibilities, one role will focus on supporting Munro & Associates (commercial clients across automotive, industrial, and manufacturing sectors), and the other will support Munro Defense, which serves defense and government-related initiatives. Candidates may be considered for either role based on experience and alignment.
The ideal candidate is a strong communicator and strategic thinker who can translate complex technical concepts into clear, compelling messaging that supports business growth and market visibility.
Key Responsibilities
Lead and execute marketing strategy across digital channels, content, and communications
Develop sales enablement materials, including presentations, case studies, and customer-facing collateral
Manage external communications, including press releases, media outreach, and corporate announcements
Support Sales through targeted campaigns, content development, and marketing assets
Collaborate with Munro Live to align content strategy, branding, and promotional efforts
Establish and maintain brand standards, messaging frameworks, and visual identity
Plan and execute campaigns to increase brand awareness and generate qualified leads
Oversee website content, social media channels, newsletters, and overall digital presence
Coordinate thought leadership initiatives, speaking engagements, and media opportunities
Monitor and report on marketing performance (engagement, traffic, lead generation)
Manage relationships with external vendors, agencies, and freelancers
Develop templates and processes to improve efficiency and consistency
Own end-to-end event management, including planning, logistics, and execution
Plan and execute trade show participation and on-site brand experience
Tailor messaging and campaigns to the specific audience (commercial or defense), including tone, compliance, and positioning
Core Focus Areas
Strengthen brand clarity and consistency across all external communications
Translate technical expertise into clear, business-focused messaging
Drive measurable improvements in visibility, engagement, and lead generation
Qualifications
5+ years of experience in marketing, communications, or brand management (B2B, consulting, industrial, or manufacturing preferred)
Proven ability to manage initiatives independently from strategy through execution
Strong background in external communications, PR, and brand positioning
Ability to communicate complex technical information clearly and effectively
Experience with CMS platforms, email marketing, social media, CRM systems, and analytics
Experience collaborating with Sales on campaigns and enablement
Excellent writing, editing, and presentation skills
Strong organizational and project management capabilities
Preferred Qualifications
Background in engineering, manufacturing, or technology sectors OR experience or ability to work within defense, government, or regulated environments is a plus
Experience with media relations and thought leadership placement
Experience with video, podcast, or livestream content
Familiarity with Munro's services, methodologies, or markets
Experience supporting events or trade shows
Basic graphic design or content production skills
Strong visual/aesthetic sensibility
Why Join Munro
Contribute to a respected brand known for engineering insight and innovation
Work cross-functionally to support business development and client engagement
Lead initiatives that directly impact brand growth and market presence
Operate in a fast-paced, results-oriented environment with growth opportunities
Benefits
Healthcare, dental, vision, and life insurance
Paid time off (vacation and holidays)
401(k) with company contribution
Professional development opportunities
Equal Opportunity Employer Munro & Associates is an Equal Opportunity Employer and does not discriminate on the basis of race, religion, color, sex, sexual orientation, age, disability, national origin, veteran status, or any other protected status.
The duties and responsibilities outlined are not exhaustive and may be adjusted based on business needs.