Marketing/E-Commerce Specialist

Position Title : Marketing/E-Commerce Specialist

Location : Madison, OH

Reports To : VP of Marketing & Business Development

Job Description
ChemMasters is looking for a creative and motivated Marketing / E-Commerce Specialist to support and grow our brand presence through email campaigns, social media, and marketing collateral. This hands-on position is perfect for someone who thrives in a small team environment, loves taking ideas from concept to execution, and enjoys wearing multiple hats across the marketing spectrum.

Key Responsibilities
Email Marketing (15%)

Plan, design, and distribute monthly campaigns using Constant Contact, aligned with our marketing calendar

Create targeted emails for holidays, product highlights, and special events

Track and analyze performance metrics to recommend improvements

Social Media Management (15%)

Manage company Facebook and LinkedIn accounts with consistent, engaging weekly content (employee spotlights, product updates, event recaps)

Create and manage video content for digital platforms such as YouTube, including training and product demo videos

Collaborate with our website partner to maintain and update website content

Brand & Label Management (10%)

Coordinate and process label requests through our DEX portal

Ensure labels are up to date and compliant with SDS/TDS changes

Manage design for sample, approval, and apparel labels

E-Commerce (20%)

Lead packaging design and optimization for e-platform fulfillment, ensuring alignment with market trends and customer needs

Track and analyze engagement data across e-commerce platforms

Contribute to monthly e-commerce performance review meetings

Create and manage product listings and digital media content

Monitor Vendor Central analytics to evaluate performance and deliver actionable insights to the sales team

General Marketing Support (40%)

Fulfill internal marketing requests (flyers, guides, promotional materials)

Support trade shows and training events with branded materials, signage, and logistics

Help coordinate photography and branded apparel for events

Share responsibility for answering the main office phone line

Collaborate with third-party vendor to design promotional brochure

Qualifications

2+ years of experience in marketing (B2B/manufacturing experience a plus)

Proficiency with Constant Contact or similar email platforms

Familiarity with InDesign, Canva, Adobe Illustrator, or equivalent design tools

Social media know-how (Facebook, LinkedIn, YouTube)

E-commerce know-how (Amazon, Walmart, Home Depot)

Strong writing and editing skills with an eye for clean, clear messaging

Organized, detail-oriented, and able to manage multiple tasks

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