XPEL is hiring: Social Media Content Creator in San Antonio

XPEL, Inc. (NASDAQ: XPEL), a leading supplier of automotive paint protection films, window films, ceramic coatings, and commercial/residential flat glass films, is currently seeking a Content Creator in San Antonio, TX.

Job Description Summary
The Content Creator is responsible for producing high-quality, engaging, and on-brand content that supports XPEL’s business goals across all digital and social channels. This role focuses on the creation and execution of compelling visual and written content across all business lines, events, campaigns, and initiatives, working in close collaboration with the Social Media Manager and broader strategy and marketing teams.

Core Duties

Create innovative, relevant, original, and high-quality creative content to be used across multiple platforms and channels.

Manage and maintain day-to-day content curation in support of institutional awareness, events, and success stories.

Grow the business presence across social media channels and communities, including, but not limited to Instagram, Facebook, Twitter, Yelp, LinkedIn, and YouTube

Measure and report performance, use analytics to determine future and content strategy

Own the development and maintenance of a content calendar, for daily operational use and forecasting/planning digital needs

Support other marketing, branding and promotional activities as necessary to support XPEL’s sales and marketing objectives

Travel to events to support events and onsite content projects

This position will support marine, auto, and architectural business line events

Monitor trends in tools, trends and applications and appropriately apply that knowledge to increasing the use of social media for national and international market presence

Strategize with and educate the management team and others across the company on incorporating relevant web and social media techniques into the corporate culture and into all the company’s products and services

Measure the impact of social media on the overall marketing and communication campaign efforts

Basic Qualifications

BS/BA in Marketing, communications, or equivalent experience

Above average experience and knowledge of content management platforms, social media integrations and proficiency with Microsoft Office Suite or other word processing software

Strong written & verbal communication skills (Must also need to be comfortable on camera during social media live stream)

Ability to travel 30-40% to events

Ability to work well with others both in person and across other offices through remote communications

Excellent communication skills, including the ability to effectively communicate and integrate with geographically dispersed leaders and teams

Strong problem-solving ability with prioritization and attention to detail

XPEL, Inc. is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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