Remote Subscription Marketing Manager

About the job Remote Subscription Marketing Manager

Key Responsibilities

Deliver and work cross-functionally with marketing operations to launch loyalty initiatives and campaigns across email, push notifications, site, app, social, and other channels and devices, as relevant
Implement and set up landing pages, banners, and in-app messaging using content symphony
Develop campaign briefs and partner with the creative team to create assets; oversee timelines from development to execution
QA all customer journeys before approval
Track awards and redemptions associated with the loyalty program
Work with promo team to implement DXGY functionality for monthly challenges
Manage legal and content team approvals from end to end
Evaluate end-to-end customer experience across multiple channels (web, social, and strategic partners) and turn learnings into actionable next steps
Qualifications

3+ years of work experience in digital marketing
Retention marketing experience in lifecycle/loyalty programs, segmentation, and automation strategy. Subscription business model and/or retail organization experience a plus.
Experience with loyalty initiatives and programs is a plus
Strong ability to assess competing priorities and multi-task
Ability to quickly learn and navigate several internal processes, procedures, as well as data and content management system
Proven ability in synthesizing and interpreting data and customer insights into successful marketing strategies.
Strong strategy and analytics skills, with an advanced understanding of success metrics
Excellent verbal and written communication and presentation skills, plus the ability to clearly articulate and express complex and sometimes technical ideas to a wide variety of people and groups at any level

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