Social Media Strategist, Associate

Reports to Associate Director, Associate Director, Executive Influence

About the Associate, Social Media Strategist
Manhattan Strategies is seeking an Associate, Social Media Strategist to join our team. The best-fit candidate has a demonstrated understanding of social media strategy and execution, including platform nuances, content formats, and performance optimization.

You are proactive and energized by a fast-paced, dynamic environment with a genuine interest in digital culture, media, and emerging platforms. Given the real-time nature of social media, this role requires flexibility and responsiveness outside of standard hours when client needs arise. We are thoughtful about balance and committed to showing up for our clients when it matters most.

Key Responsibilities

Social Media Management:

Execute day-to-day social media management across platforms (Meta, TikTok, X, Reddit, and others), including scheduling, publishing, and community management.

Social Media Strategy:

Support development and execution of platform-specific strategies aligned with broader communications and campaign goals.

Persona Development:

Translate audience insights into clearly defined personas and tailor content to drive engagement with priority segments.

Content Development:

Draft, edit, and optimize social content including copy, visuals, and short-form video concepts that align with brand voice and objectives.

Listening & Trend Analysis:

Conduct social listening and trend analysis to identify timely opportunities, emerging narratives, and competitive positioning.

Platform Best Practices:

Monitor and share platform updates, algorithm changes, and best practices to continuously refine our approach.

Who Thrives in This Role
This opportunity is ideal for you if you:

Are energized by real-time culture and stay plugged into what’s happening across platforms, trends, and digital media

Think strategically about audiences, you don’t just create content, you think about who it’s for, why it matters, and how it performs

Take ownership of your accounts, you’re proactive, responsive, and hold yourself to a high standard of quality and follow-through

Thrive in a fast-paced, client-driven environment where your work is visible, timely, and directly tied to results

Communicate clearly and collaborate well, you’re comfortable working across teams, managing client feedback, and knowing when to elevate

Are curious and experimental, you test, learn, and bring new ideas to the table without waiting to be asked

Are comfortable managing multiple clients, platforms, and deadlines simultaneously without dropping the ball

Qualifications

1–3 years of experience in social media, digital marketing, or communications; agency experience preferred

Demonstrated understanding of social media strategy, including platform nuances, content formats, and performance optimization

Experience developing or applying audience personas to inform content and targeting decisions

Strong writing and editing skills with the ability to adapt tone across platforms and audiences

Familiarity with social media management and analytics tools (e.g., Sprout Social, native platform insights)

Collaborative, proactive, and comfortable working in a fast-paced, high-accountability environment

Genuine interest in trends across digital culture, media, and emerging platforms

Bachelor’s degree preferred, but not required with relevant experience

Benefits & Compensation

Compensation: $61,500 per year

401(k) with company match

Paid family leave

Healthcare and dental insurance

Pre-Tax Commuter Benefit options

Hybrid work environment

Open, collaborative office space designed for both collaboration and focused work

Leadership that is accessible and invested in your growth

Ongoing learning opportunities and skills development

An environment where diverse perspectives are not just welcomed, but valued

Pantry stocked with an array of beverages and snacks

Scheduled team lunches, celebrations, and recognition of milestone moments and wins

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