Marketing Conversion & CX Manager

Alfa Laval Energy Division Marketing is looking for Marketing Conversion & CX Manager.

Every day, we get opportunities to make a positive impact – on our colleagues, partners, customers and society. Together we’re pioneering the solutions of the future and unlocking the full potential of precious resources. Trusted to act on initiative, we challenge conventional thinking to develop world‑leading technologies that inspire progress in vital areas, including energy, food, water and shipping. As we push forward, the innovative, open spirit that fuels our 140‑year‑old start‑up culture and rapid growth also drives our personal growth. So, as we shape a more resourceful, less wasteful world, we build our careers too.

Background
We are transforming customer journeys to accelerate growth and elevate the overall customer experience. This role establishes the divisional benchmark for journey design and commercial excellence discipline, while scaling best practices across Business Units and the broader marketing and sales organization.

Responsibilities
Customer Experience

Overall funnel strategy responsible, securing that marketing activities align with growth targets

Securing that our CX priorities are aligned with key customer insights

Content strategy, secure that content production aligns with funnel strategy

Prioritize fixes; assign accountable owners, timelines and drive improvement

Commercial Excellence

Secure commercial discipline for lead management

Work with sales organization to document and scale best practices

Partner with sales to identify areas where marketing can provide valuable insights & analytics

Create value propositions with industry & product managers

Secure implementation of best practices

Scale

Run journey reviews

Stand‑up sessions for priority areas

Leveraging data and results in customer journey design

This position is based in Lund and will report to the Energy Division Head of Marketing & Commercial Excellence.

Who You Are
You are a commercially driven marketer who seamlessly combines CX expertise, commercial insights and hands‑on execution. You set high standards and empower colleagues to build and scale high‑performing sales and marketing funnels. A natural cross‑functional influencer, you excel at orchestrating customer experience and funnels, commercial analytics, sales/CRM to drive measurable impact.

Qualifications & Experience

Master’s/Bachelor’s in Marketing, Information Systems, Data/Analytics/Service design, or similar

3+ years in CX/marketing/commercial roles from agency/consultancy or B2B or B2C environment

Excellent English skills both written and spoken

Benefits
We offer you a job in a challenging and interesting segment geared up for growth. The work environment is truly international, and you get to work with people from every corner of the world. Your work will have a true impact on Alfa Laval’s Energy Division future success as you will be the orchestrator that turns great marketing into commercial outcomes.

EEO Statement
We care about diversity, inclusion, and equity in our recruitment processes.

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