Public Relations Coordinator Job at Marketing Consultancy Lab in Fort Worth

Job Title:

Public Relations Coordinator
Location: Fort Worth, TX
Reports to:

Marketing Manager
Job Type:

Full-time

Position Overview:

We are seeking a dynamic and motivated Public Relations Coordinator to join our team and help elevate our brand presence through strategic communication and media engagement. The ideal candidate will play a pivotal role in managing our public image by developing and executing PR campaigns, fostering strong relationships with media outlets, and crafting compelling messages that resonate with diverse audiences.
Key Responsibilities:
Develop and implement effective public relations strategies to enhance the company's brand image.
Write and distribute press releases, media kits, and other PR materials to targeted media outlets.
Respond promptly to media inquiries and serve as a liaison between the company and the press.
Coordinate and organize press conferences, interviews, and promotional events.
Monitor media coverage and prepare reports on PR campaign effectiveness and public perception.
Requirements:
Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
At least 2 years of experience in a public relations or communications role.
Exceptional written and verbal communication skills with strong storytelling abilities.
Proficiency in media monitoring tools and distribution platforms.
Ability to work effectively under pressure and manage multiple projects simultaneously.