Marketing Coordinator

Marketing Coordinator Lakewood Ranch - Bradenton, FL 34211
Overview Position Type Full Time Education Level Associates degree in appropriate field Category Marketing
Description Essential Job Functions
Marketing Campaign Execution and Systems Support
Execute marketing campaigns across email, SMS, CRM, and social media platforms
Build, schedule, and deploy campaigns within marketing systems
Maintain campaign calendars and track deadlines to ensure timely execution
Support audience segmentation, list management, and targeted outreach efforts
Collaborate with recruitment, operations, and leadership to align messaging with donor collection needs
Content and Creative Support
Create and coordinate print and digital marketing materials, including flyers, signage, emails, presentations, and social media graphics
Maintain consistent brand voice and visual identity across all communications
Draft, edit, proofread, and format content for donor-facing and internal communications
Prepare marketing materials for campaigns, events, and outreach initiatives
Event and Program Support
Coordinate logistics for blood drives, community events, donor recognition efforts, and promotional campaigns
Prepare and organize materials, signage, giveaways, and supplies for events
Provide on-site event support, including setup, execution, and breakdown
Coordinate with vendors and assist with event-related ordering and planning
Track participation and assist with post-event follow-up and feedback collection
Community Outreach and Engagement
Support relationship-building with local businesses, schools, and community partners
Assist in identifying outreach and partnership opportunities
Represent SunCoast Blood Centers at community events and networking opportunities
Support promotion of campaigns and events within the local community
Marketing Materials, Inventory, and Administrative Support
Coordinate distribution of marketing materials and donor incentives to donor centers and mobile teams
Maintain accurate inventory of marketing supplies and promotional items
Assist with vendor coordination, ordering, and tracking of materials
Maintain organized records of campaigns, contacts, inventory, and partnerships
Support basic reporting, tracking, and data entry related to marketing initiatives
Additional Responsibilities
Participate in organizational meetings and professional development activities
Perform other duties as assigned to support organizational success
Core Competencies and Expectations
Regular, reliable, and timely attendance is essential to support the life-saving mission of the organization
Demonstrates a strong commitment to delivering an exceptional donor and community experience through all marketing, events, and interactions
Operates with accountability, professionalism, and alignment to SunCoast Blood Centers' mission, values, and brand standards
Maintains strict confidentiality of donor, patient, and employee information at all times
Demonstrates strong attention to detail and follow-through in the execution of marketing campaigns, materials, and event logistics
Supports alignment between marketing initiatives and operational collection goals to help drive donor participation
Utilizes available data, feedback, and direction to support continuous improvement in marketing activities and outreach efforts
Represents SunCoast Blood Centers professionally in the community, contributing to positive brand presence and donor engagement
Physical and Environmental Requirements
Physical Requirements
Ability to sit, stand, and walk for extended periods
Ability to lift and carry up to 25 pounds, including event materials and supplies
Environmental Requirements
Primarily office-based with regular participation in community events
Local travel required to donor centers, events, and community locations
Must be able to work occasional evenings and weekends based on event and campaign needs
Additional Requirements
Regular, dependable attendance and punctuality are essential to this role
Must possess and maintain a valid driver's license and reliable transportation
Equal Opportunity and Workplace Commitment
Equal Employment Opportunity (EEO) Statement SunCoast Blood Centers is an Equal Opportunity Employer. We value diversity and inclusion and prohibit discrimination based on any legally protected characteristic.
Americans with Disabilities Act (ADA) SunCoast Blood Centers is committed to providing reasonable accommodations to qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state law. Employees must be able to perform the essential functions of the position, with or without reasonable accommodation. Individuals requiring accommodation should contact Human Resources to initiate the interactive process.
At-Will Employment Disclaimer Employment with SunCoast Blood Centers is on an at-will basis, which means either the employee or the organization may terminate the employment relationship at any time, with or without cause or notice, subject to applicable law.
Application Process Interested applicants may apply through the SunCoast Blood Centers website or as otherwise directed.
Disclaimer This job description is intended to describe the general nature and level of work performed. It is not intended to be an exhaustive list and may be revised at any time to reflect organizational needs.
Qualifications Minimum Qualifications
Education
High school diploma or equivalent required
Associate's degree in marketing, communications, or a related field preferred
Experience
1–3 years of experience in marketing, communications, community outreach, or a related field
Experience in nonprofit, healthcare, or community-based organizations preferred
Knowledge, Skills, and Abilities
Strong organizational and time management skills with the ability to manage multiple priorities
Excellent written and verbal communication skills
Ability to work independently and meet deadlines in a fast-paced environment
Proficiency with Microsoft Office and ability to learn marketing platforms, CRM systems, and databases
Strong attention to detail with consistent follow-through
Ability to interact professionally with internal teams, donors, and community partners