Marketing Coordinator

Role Description
The organization is looking for a dynamic and creative individual to serve as Marketing Manager. The ideal candidate will be a skilled writer with social media and client communications experience. This is a part-time position working 20 hours per week, with three days per week in the office and two days working remotely.

The Marketing Manager is responsible for digital and print communication with the 900+ members of the Construction Exchange, a trade association serving the local construction industry.

Day-to-day responsibilities include:

Managing vendors and writers, while overseeing design, layout and production for the twice per year Building Western New York magazine

Promoting the Building Western New York magazine to members and article contributors

Working with advertisers to ensure ads meet design specificationsResearching and compiling information, writing, and creating the weekly digital newsletter to association members and the construction community

Managing association social media accounts, including creating content, scheduling, and monitoring performance

Coordinating and overseeing print mailings to the association membership

Compiling and reporting on data related to member engagement and effectiveness of communications

Developing and executing a strategy to maximize effectiveness of membership communication

Qualifications

2–4 years of experience in communications, marketing, or content-focused roles

Strong writing and editing skills for social, email, print, and digital communications

Hands-on experience managing social media accounts for an organization or brand

Strong organizational skills with the ability to manage multiple projects and deadlines

Comfort coordinating with vendors, partners, and internal stakeholders

Basic understanding of email and social performance metrics

Ability to work independently in a part-time, self-directed role

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