Senior Living Director of Sales and Marketing

Job Type

Full-time

Description

Join our team as a Director of Sales and Marketing

Make a lasting impact. Lead with purpose. Grow with us.

Columbia Presbyterian Community , a part of Presbyterian Communities of South Carolina (PCSC) , is seeking a skilled and compassionate Director of Sales & Marketing to support and grow our senior living community. This position serves an essential role in welcoming residents and families, strengthening relationships, and advancing our mission to serve older adults with dignity, respect, and Christian compassion.

Position Summary

The Director of Sales & Marketing is responsible for planning, implementing, and overseeing sales and marketing efforts for Independent Living, Assisted Living, and Memory Support . This role partners closely with operational leaders to ensure a consistent, resident-centered experience from first inquiry through move-in, while supporting occupancy goals and community visibility.

Essential Responsibilities include but not limited to:

Develop and implement sales and marketing strategies that support occupancy goals and organizational mission
Foster strong relationships with prospective residents, families, referral partners, and community organizations
Coordinate outreach efforts including events, presentations, tours, and referral development
Work collaboratively with interdisciplinary teams to ensure smooth transitions and positive move-in experiences
Maintain accurate and timely documentation within the CRM system and analyze data to support informed decision-making
Represent Columbia Retirement Community with professionalism, integrity, and hospitality in all interactions
Qualifications: Commitment to PCSC's mission, values, and Christian service
Bachelor's degree in Marketing, Business, or a related field (preferred)
Minimum of 3 years sales and marketing experience in senior living, healthcare, or long-term care Leadership experience strongly preferred

Knowledge of consultative sales practices and CRM tools
Strong interpersonal, communication, and organizational skills
Ability to build trust, collaborate effectively, and lead with empathy
Why Work With PCSC

At PCSC, we are called to serve older adults and one another through faith, compassion, and excellence . Meaningful work within a mission-driven, non-profit organization
Supportive, team-oriented work environment
Opportunities to contribute to the growth and sustainability of a vibrant senior living community
Competitive compensation, benefits, and professional development opportunities

Our Values

We are guided daily by our shared values: Relationships • Service • Teamwork • Excellence • Stewardship

Join Us

If you are called to serve, skilled in relationship-based sales, and eager to make a difference in the lives of older adults, we invite you to apply.

PCSC is an Equal Opportunity Employer.

#IND123