Media Relations Specialist
Georgia Power is seeking a strategic and highly capable Media Relations Specialist to help shape how our company is understood by customers, communities, and stakeholders across the state. This role protects and enhances Georgia Power’s reputation by building trusted relationships with news media, supporting proactive storytelling, and responding effectively during high‑visibility and time‑sensitive moments.
In‑office presence is expected at the Georgia Power headquarters in Atlanta for four days per week; travel within the state of Georgia up to approximately 25% of the time is required and mileage will be reimbursed.
Key Responsibilities
Serve as the day‑to‑day media contact for assigned topics, regions, or business units.
Respond to inbound media inquiries with accuracy, urgency, and sound judgment, including during storms, emergencies, or emerging issues.
Participate in an on‑call media rotation and track media coverage 24/7 when scheduled.
Develop and pitch proactive, hyperlocal story ideas that reflect Georgia Power’s operational priorities, community investments, reliability efforts, and customer benefits.
Maintain a forward‑looking pipeline of story opportunities informed by ongoing engagement with internal partners.
Identify emerging media trends, seasonal moments, and news hooks to recommend timely outreach.
Build strong working relationships with internal stakeholders across operations, reliability, customer service, generation, transmission, and community engagement.
Assist in drafting statements, FAQs, talking points, and background materials under tight deadlines, and support media engagement around major announcements and public events.
Help prepare leaders and subject matter experts for media interviews by developing background briefs and anticipated Q&A.
Draft and edit press releases, media advisories, newsroom stories, and briefing materials.
Track media coverage, pitch outcomes, and relationship activity to inform future strategy and continuous improvement.
Qualifications
Required
Bachelor’s degree in Communications, Journalism, Public Relations, or a related field.
3–5 years of experience in media relations, journalism, public affairs, or corporate communications.
Demonstrated experience working with news media and responding on deadline.
Strong writing and editing skills, with the ability to simplify complex topics.
Sound judgment, discretion, and professionalism in high‑visibility situations.
Preferred
Experience serving as an organizational spokesperson.
Familiarity with utilities, energy, infrastructure, environmental policy, or regulated industries.
On‑camera or broadcast interview experience.
Experience supporting crisis or issues communications.
Knowledge of Georgia media markets.
Knowledge, Skills & Abilities
Strong understanding of newsroom operations and what drives coverage.
Excellent verbal communication skills and executive presence.
Ability to manage multiple priorities under tight deadlines.
High emotional intelligence and collaborative working style.
Comfortable operating in fast‑moving or ambiguous situations.
Behavioral Attributes
Demonstrates Georgia Power values: Safety First, Act with Integrity, Intentional Inclusion, and Superior Performance.
Calm, credible, and steady under pressure.
Proactive, self‑directed, and accountable.
Curious about the business and motivated to continuously improve communications outcomes.
Why This Role Matters
This role helps define Georgia Power’s public voice—telling the story of how we serve customers, invest in communities, and keep the lights on every day. It offers meaningful visibility, responsibility, and the opportunity to make a real impact on how the company is perceived across Georgia.
Equal Employment Opportunity Statement
Southern Company is an equal opportunity employer where an applicant’s qualifications are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, genetic information, sexual orientation, gender identity or expression, or any other basis prohibited by law.
Job Identification
Job ID: 18625
Job Category: Communications & External Affairs
Job Schedule: Full time
Company: Georgia Power
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Media Relations Specialist (In Office 4 Days/Wk)
Georgia Power Company, Atlanta, GA, USA
Job type: Seasonal