Digital Marketing Manager

We’re hiring a Senior

Digital Marketing Leader

to drive growth for a fast-paced Home Improvement based in New York City.
This is a high-impact role for a performance-driven marketer who knows how to blend creative thinking with data to scale customer acquisition, improve conversion, and drive measurable revenue growth.
What you’ll own:

Lead paid social strategy and execution across Meta and other digital acquisition channels
Optimize campaigns for cost per appointment, conversion, and ROI
Own full-funnel performance from click through booked appointment
Drive A/B testing across landing pages, creative, messaging, and offers
Build CRM segmentation, nurture flows, remarketing, and reactivation strategies
Translate campaign performance into actionable insights through dashboards, KPI tracking, and budget optimization
Test new creative formats, AI tools, and automation workflows to unlock scalable growth
What we’re looking for:

7+ years in performance marketing and digital growth, including 3+ years in an agency environment
Deep hands‑on expertise with paid social, especially Meta
Proven success improving conversion rates through structured testing
Strong CRM, lifecycle marketing, and database monetization experience
Advanced analytics skills across Google Analytics 4, ad platforms, and reporting dashboards
Experience in DTC, lead generation, or high-volume customer acquisition environments
This is an opportunity to join a growth-focused team where strategy, experimentation, and execution directly impact business performance.

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