Senior Marketing Assistant (Performance Marketing | DTC)

Lemon Adds LLC
We are the true definition of 360 Marketing company.

Role Description
Senior Marketing Assistant. Work directly with the CMO and leadership team, acting as a proactive operator, execution driver, and strategic support layer across multiple high‑growth client accounts. This is a central role inside a performance machine, not an entry‑level assistant position.

Role Structure

Hybrid: 2–3 days/week in-office (Woodland Hills, CA) + remote

Full‑time (40 hours/week)

Must overlap with PST/EST working hours

What You Will Own
Operations & Execution

Own and manage task flow across multiple client accounts using Monday.com

Translate calls, strategy, and feedback into clear execution plans

Ensure delivery across all departments: Paid Media, Influencer Marketing, Email & SMS, Creative/Content, Organic Social, Amazon and Omni Channels

Proactively identify bottlenecks and push execution forward without waiting

Client & Account Support

Join client calls alongside CMO / Account Managers

Take structured notes and convert them into actionable deliverables

Act as the bridge between strategy and execution

Help maintain clarity, accountability, and follow‑through across teams

Performance & KPI Ownership

Pull and analyze data across paid platforms (Meta, Google, Bing, AppLovin, Triple Whale), Shopify, Klaviyo, and other retention platforms

Understand and track core brand KPIs: ROAS, CAC/CPA, AOV, LTV, Conversion Rate

Identify scaling opportunities, underperformance, funnel gaps/CRO opportunities

Support building weekly and monthly reports with actionable insights

Assist in campaign planning, testing, and scaling strategies

Contribute to offer testing, funnel improvements, upsells/cross‑sells, and bring ideas beyond execution

AI & Systems Optimization

Use AI tools (ChatGPT, Claude, and others) to improve reporting speed and clarity

Support content structuring and workflows

Increase operational efficiency

Continuously suggest improvements to internal systems and processes

What We’re Looking For
Experience

3‑5+ years in a performance marketing agency or directly with an online DTC brand

Strong Understanding of

Paid Media (Meta, Google, TikTok, AppLovin)

Content strategy importance in paid social and branding

Email/SMS (Klaviyo or similar)

Influencer and affiliate marketing workflows

Shopify ecosystem

Organic social media management

Multi‑channel (omni‑channel) marketing environments

Tools & Platforms

Monday.com (great to have)

Slack

Google Sheets / Excel (strong proficiency required)

Canva

Analytics dashboards (Triple Whale, GA4, Meta, Google, Shopify, Klaviyo, etc.)

Core Traits

Proactive operator – you don’t wait for instructions

Highly organized – you bring structure to chaos

Data‑driven thinker – you understand numbers and what they mean

Execution‑focused – fast, accurate, accountable

Strong communicator – internally and client‑facing

Ownership mindset – you treat accounts like they’re yours

Great To Have

Experience in high‑growth DTC brands (fashion, beauty, wellness, lifestyle)

Familiarity with CRO tools (Rebuy, landing page builders, etc.)

Experience building or improving reporting systems

Advanced use of AI tools in marketing workflows

Why Lemon Adds

Work with scaling DTC brands across multiple verticals

Be part of a high‑performance, no‑BS environment

Learn directly from senior operators across all growth channels

Real path into growth career progression

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