Paid Media Supervisor

Hungry, curious, growing, and never satisfied.
That’sFitzco, afully integrated agency with combined capabilities across advertising, strategic planning, media, digital, social, creative technology, performance marketing, and design.It’seasy to say that we offer an integrated team.It’sanother thing to watch that integrationinaction. AtFitzco,you’llnotice right away an intimacy in how our media,strategyand creative work together in concert.We’repassionate about helping clients sell more things to more people.
Position Summary

As a part of our growing Digital Platforms team,you’llbe leading a team to develop and activate digital campaigns across paid social, paid search, and programmatic,optimizingthe campaigns for success, and using learnings and insights to fuelwhat’snext.In this role,you’llflex your media skills towards clients’ unique business needs and the culture their consumers live within. You bringexpertiseacross all media channels, the ability toidentifyopportunities and the confidence to work with clients toward innovative solutions. You are excited about the changing media landscape and are well-versed in the technical and operational requirements to drive performance. Youbuild insightful media plans, anchored in insights, culturalnuance, and meaningfulmeasurement.
In this role, you will be responsible for the following activities:

Be a digital media expert internally and externally
Work alongside the Platforms Director to act as a trusted partner to our clients in contributing to andrepresentingdigital activation across channels
Work with clientsto understandtheirobjectives, target audiences, and desired outcomes
Translate complex platform data into clear, actionable business narratives for client stakeholders
Inform andutilizecomms strategy inputs (competitive, consumer, category, etc.) to define role of digital platforms
Get smart on tech and industry capabilities to help evaluate and evolve data/tech partners
Build smart digital campaigns

Contribute to and develop digital plans across paid social,paid search, and programmatic, aligning with business and commsobjectives.
Work alongside the Platforms Director and Planning team todetermineplatform priorities, creative strategy, and measurement framework
Lead client-facing presentations of digital strategies, ensuring alignment between platform tactics and the client’s broader brand vision
Contribute to quarterly testing roadmaps,be responsible forthought leadership, and evaluate alphas/betas
ew partners
Understand how digital strategy connects to other paid and non-paid channels (sponsorships, OOH, CRM, TV, email, organic social etc.) to encourage more insightful and intentional campaign planning and execution
Bring the work into the world

Responsible for activation through various platforms (Google Ads, Meta, SA360, CM360, The Trade Desk among other DSPs)and maximizing media performance through ongoing optimizations
Proactively manage client expectationsregardingcampaign timelines and performance
Contribute to ongoing quality assurance process to ensure all aspects of a campaign’s creative, settings, budget parameters, brand safety needs etc. are met
Ensure day-to-day budget management, pacing, partner management, and billing is done properly
What you need to succeed

4-6 years of digital media experience; 3years experienceindigital media buyingand strategy(PaidSearch,PaidSocial, and/or Programmatic)
Direct or tangential experience managing and coaching junior team members, creating opportunities for them to grow, while holding the work accountable to standards and deadlines
Maintain a service-oriented mindset, viewing every client challenge as an opportunity to provide a creative, data-backed solution
Strong interpersonal skills with the ability to build rapport and trust with both internal account teams and external client partners
Expert-level knowledge in tools including but not limited to partner UIs (Google, DoubleClick, Adobe, Adelphic, TTD, Facebook/Instagram, Snap, YouTube, Twitter, Pinterest, LinkedIn)
Working knowledge of research tools like ComScore, Nielsen,Simmonsetc.
Expert-level knowledge of asset trafficking to ensure accuracy and create reasonable timelines and expectations for deliverables
Basic understanding of site tagging and analytics platforms like Adobe and Google Analytics
Expert in analyzing campaign data to consult on optimizations and adjustments within the campaign flights and translating learnings for upcoming campaigns
Ability to write clear and concise presentations in a straight-forward and enlightening way
Fitzcois an Equal Opportunity Employer EEO/AA and is committed to pursuing and hiring a diverse workforce.
The statements contained in this job description reflect general details as necessary to describe the principal functions of this job, the level of knowledge and skill typically required and the scope of responsibility. It should not be considered an all-inclusive listing of work requirements.
LIFTING REQUIREMENTS FOR ROLE- Sedentary (Defined below)

Sedentary(Lifts to 10 pounds maximum; occasionally lifts and/or carries small items - files, manuals, binders).
LIGHT(Lifts up to 20 pounds maximum; frequently lifts and/or carries objects weighing up to 10 pounds.)
MEDIUM (Lifts up to 50 pounds maximum; frequently lifts and/or carries objects weighing up to 25 pounds.)
HEAVY (Lifts up to 100 pounds maximum; frequently lifts and/or carries objects weighing up to 50 pounds.)
VERY HEAVY(Lifts objects in excess of 100 pounds; frequently lifts and/or carries objects weighing 50 pounds or more.)
PHYSICAL DEMANDS

BENDING (not required)
KEYING (constant)
HEARING (constant)
REACHING (occasional)
SEEING (constant)
SPEAKING (constant)
STANDING (not required)
WALKING (occasional)
Not Required: May be a routine part of the job, but the essential functions can be performedwithout this activity.
Occasional: Activity is needed to perform the essential functions of the job at random intervals.
Frequent: Activity is a usual and customary part of the essential functions of the job.
Constant: Activity is continually occurring and required to perform the essential functions ofthejob

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