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Regional Sales Manager – Industrial Fabrication Equipment

On Point Holdings, LLC, San Francisco, CA, USA

Pay: $85,000-$95,000/yr

Job type: Full Time


Regional Sales Manager – Industrial Fabrication Equipment
Job Title:

Regional Sales Manager
Entity:

DNE Laser USA

Location/Territory:

Remote- Candidates open to relocation to/living on the West Coast encouraged to apply. Candidates must live close to a major airport.

Job Type:

Full Time

FLSA Status:

Exempt

Budgeted Pay Range:

$85,000-$95,000

Responsibilities

Manage and grow a West Coast sales territory focused on metal fabrication and manufacturing customers

Develop relationships with fabrication shops, manufacturers, dealers, and industry partners

Travel throughout the territory conducting customer visits, equipment demos, trade shows, and sales meetings

Work directly with customers to understand production challenges and recommend equipment solutions

Manage the full sales cycle from prospecting and qualification through quoting, negotiation, and closing

Support and strengthen dealer/distributor relationships throughout the region

Collaborate closely with applications engineering and service teams to ensure successful equipment fit and customer experience

Maintain accurate pipeline activity and forecasting within CRM tools

Represent DNE Laser USA professionally within the manufacturing community

What We’re Looking For
We are specifically looking for candidates with experience in one or more of the following industries:

CNC machinery

Machine tools

Robotics

Press brake or fabrication technology sales

Ideal candidates likely come from companies similar to: Bystronic, Trumpf, Amada, Mazak, MC Machinery, Salvagnini, Prima Power, Cincinnati, Eagle, Mitsubishi, Bodor, HSG, or related industrial equipment manufacturers/dealers.

Preferred Background

5+ years of B2B industrial or capital equipment sales experience

Experience managing a territory independently

Strong understanding of manufacturing environments and fabrication workflows

Experience working with dealer or distributor networks is highly preferred

Comfortable with technical sales discussions and customer‑facing demonstrations

Proven ability to develop new business and grow market share

CRM experience (Salesforce, HubSpot, or similar)

This is a field‑based sales role with heavy travel throughout the assigned territory. Candidates should be comfortable spending significant time onsite with customers and attending trade shows, demos, and industry events.

Travel may range from 75–100% depending on territory activity and customer demand.

Additional Requirements

Must possess a valid driver’s license and maintain a clean driving record.

Must be legally authorized to work in the United States; visa sponsorship is not available for this position.

Must demonstrate a high degree of self‑motivation, accountability, and professionalism in all interactions.

Must be able to lift and transport marketing materials or small equipment (up to 40 lbs).

Comfortable with working from a home office and maintaining consistent communication with internal teams.

Willingness to attend industry trade shows, customer events, and dealer training sessions, as needed.

Ability to travel extensively within the assigned territory; occasional overnight travel may be required (role specific).

Ability to work flexible hours to accommodate customer and dealer schedules across time zones (role specific).

Familiarity with sales pipeline tools (e.g., Salesforce, HubSpot) and ability to maintain accurate records (role specific).

Working Conditions
This role supports a collaborative, fast‑paced work environment across remote, field, and technical settings. For positions that allow it, we operate as a remote‑first company, encouraging flexibility and digital connection. Field sales and service roles involve regular travel, independent decision‑making, and direct interaction with machinery or customers. Some positions may require the ability to lift up to 50 pounds and safely navigate to industrial or outdoor sites. Across all teams, we prioritize safety, accountability, and continuous growth—empowering individuals to make a meaningful impact wherever they work.

Equal Opportunity Employer
We are an Equal Opportunity Employer and do not discriminate based on race, color, religion, sex, national origin, age, disability, or any other protected status. Applicants requiring reasonable accommodation for any part of the application or hiring process may contact HR at savannah@onptholdings.com. Candidates must be legally authorized to work in the United States without sponsorship now or in the future. This employer participates in E‑Verify and will provide the federal government with your Form I‑9 information to confirm you are authorized to work in the U.S.

Why Join DNE Laser USA?

Smaller, agile team with direct access to leadership

Opportunity to make a real impact in a growing organization

Strong technical support from applications and service teams

Competitive compensation structure with growth opportunity

Remote‑first flexibility with autonomy in territory management

Fast‑moving environment focused on execution and customer relationships

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