Overview
This role is fully on-site. Not hybrid or remote.
Company Description
Since 2005, Cass Concepts Marketing has partnered with companies and small businesses to bring creative visions to life through strategy and innovation. We specialize in crafting content and designs that resonate deeply with audiences. Our team thrives on transforming ideas into impactful strategies that deliver exceptional results. Passionate about design and driven by data, we excel in empowering brands to succeed in an ever-evolving digital landscape.
Role Description
The Lead Creative Designer is a key leadership role within the Cass Concepts creative team, responsible for both executing high-quality design work and ensuring the overall consistency, accuracy, and efficiency of all creative output.
This role goes beyond design execution. The Lead Creative Designer serves as a
quality control checkpoint, team support system, and workflow driver , ensuring that all content—across clients and platforms— is aligned with brand standards, messaging, and campaign strategy.
The ideal candidate thrives in a fast-paced agency environment, understands that
speed and clarity are critical , and takes ownership in making sure projects move forward without bottlenecks or misalignment.
This position is designed as a growth track role with the opportunity to advance into
Assistant Creative Director and Creative Director .
Pay rate is $19-22 per hour.
Core Responsibilities
Creative Execution
Design high-quality visual assets for social media, digital ads, websites, email campaigns, and branded materials
Execute creative work quickly and efficiently while maintaining strong design standards
Translate campaign messaging and strategy into compelling visual content
Creative Oversight & Quality Control
Review, edit, and proof creative work from team members before scheduling or delivery
Ensure all content aligns with brand guidelines, messaging, and campaign intent
Catch errors, inconsistencies, or misalignment before content goes live
Maintain a high standard of quality across all client deliverables
Project Flow & Team Alignment
Help keep creative projects moving efficiently and on schedule
Collaborate with account managers and schedulers to ensure messaging and visuals are aligned
Identify workflow gaps or delays and proactively solve them
Support team members with feedback, direction, and creative problem-solving
Content & Campaign Support
Contribute to brainstorming and campaign ideation
Ensure visual execution supports overall marketing strategy—not just aesthetics
Assist in refining messaging through strong visual storytelling
Multi-Platform Execution
Adapt and optimize content for multiple platforms (social, web, email, ads)
Ensure platform-specific best practices are followed
Prepare final assets for deployment across all channels
Asset Management & Organization
Maintain organized file systems and naming conventions
Ensure assets are properly stored, labeled, and accessible
Uphold internal workflows and processes for efficiency
What We’re Looking For
Speed + Efficiency
Ability to execute quickly without sacrificing quality
Understands that in an agency environment,
timeliness matters just as much as design
Leadership & Accountability
Comfortable reviewing and editing others’ work
Takes ownership of final creative output
Helps elevate the team through feedback and support
Strong Design Skills
Proficient in Adobe Creative Suite and/or Canva
Strong understanding of layout, typography, branding, and visual hierarchy
Strategic Thinking
Able to align visuals with messaging and audience intent
Agency Mindset
Able to manage multiple clients and deadlines at once
Adaptable, solutions-oriented, and proactive
Thrives in a fast-paced, collaborative environment
Work Environment & Expectations
Primarily in-office, with flexibility as approved
Occasional evening or weekend work may be required
Strong communication, reliability, and positive team energy are essential
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Lead Creative Designer
Cass Concepts, Decatur, IL, USA
Pay: $19-$22/hr
Job type: Full Time