Online Marketing Manager

Job Details
Location: Texas

Employment Type: Full Time

Posting Date: July 29, 2024

Number of Positions: 05

Responsibilities

Managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks.

Managing all SEM campaigns on Google, Yahoo, and Bing to maximize ROI.

Work with and support other Search Engineers, Internet Marketers, Designers, Programmers, Art and Creative Directors on high-end websites.

Develop your skills and augment your training with directed research in your very specific tasks.

Use Asana to organize and keep track of your completed tasks.

Get constant feedback and suggestions on how to improve your skills.

Work with the team to overcome barriers and confusion before becoming frustrated with tasks.

Ensure you are studying and practicing the most important daily skills you need to be an elite level internet marketer and search engine optimizer.

Coordinate with individual brand managers to maintain website content in a timely manner.

Configure websites to deliver functionality and promotions as directed.

Generate and analyze SEO reports, monitor opportunities for improvement, and implement SEO changes to the websites.

Audit website content for reliability, accuracy, and usability. Update website metadata and content daily to ensure relevance and accuracy.

Other Skills: Google Analytics, Internet Marketing, Link Building, Off‑Page Optimization, On‑Page Optimization, SEO Audit, SEO Backlinking, SEO Keyword Research, Social Media Marketing.

Ideal Qualifications

Bachelor's degree in marketing, communications, public relations, or a related field is preferred.

Ideally 4 years of experience in social media management, preferably in the nutrition, health, or wellness industry. Provide a portfolio or examples of successful social media campaigns.

Strong understanding of various social media platforms, their features, algorithms, and best practices. Proficiency in using social media management and analytics tools.

Excellent copywriting skills with the ability to create engaging and compelling content. Proficiency in graphic design and video editing software is not a requirement but is a plus.

Experience in identifying, collaborating with, and managing influencers for successful marketing campaigns. Familiarity with influencer marketing platforms and tools.

Ability to develop and execute social media strategies aligned with business goals. Strong analytical skills to track metrics, analyze data, and make data‑driven decisions.

Proven track record of creating innovative social media campaigns and content ideas. Ability to think outside the box and stay updated with the latest trends.

Excellent communication and interpersonal skills to effectively collaborate with internal teams, external partners, and influencers.

Strong work ethic and a desire to continuously learn and improve.

A scrappy, startup mindset, with no fear of taking ownership to develop and drive your vision.

The desire to win, with an inherently competitive spirit.

You live, breathe, eat, sleep, and dream social media; if talking about the TikTok algorithm doesn’t excite you, this role may not be a good fit!

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