VP of Growth Marketing & Lead Gen (In-House)

Vaco Recruiter Services is hiring a VP of Digital Marketing in Rossville, IN. This new role is focused on performance and growth marketing, shifting away from outside lead aggregators and fostering in-house marketing. Responsibilities include managing lead generation strategies, analyzing performance data, and rebuilding the marketing team. Candidates should have at least 10 years of experience in marketing, particularly in multi-location home services, demonstrating leadership and P&L management skills. Great attention to detail and a data-first approach are essential.
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