Program Manager, Commercialization Readiness

Overview
The Manager, Commercialization Readiness is responsible for driving end‑to‑end go‑to‑market (GTM) planning and execution for new product launches within their region. This role partners closely with global, regional, and local cross‑functional teams to ensure aligned messaging, seamless execution, and strong launch performance. The position plays a key role in strengthening launch readiness muscle across markets and ensuring launches are fully coordinated across Retail, Inventory, Demand Generation, and Media.

Responsibilities
Planning & Coordination

Develop and manage GTM plans, timelines, and deliverables for new product launches and campaigns.

Ensure brand consistency and operational alignment across all stakeholder groups.

Lead and manage brand product launches across the Americas or EMEA.

Strengthen market‑level launch readiness capabilities.

Cross‑Functional Alignment

Serve as the central point of contact across global, regional, and local teams.

Facilitate communication to ensure consistent messaging and flawless execution.

Ensure launch execution is aligned across Retail Sets, Inventory, DG, and Media Spend.

Identify potential launch risks and develop mitigation plans.

Ensure compliance with brand and regulatory standards throughout the launch process.

Performance Tracking

Monitor KPIs and launch effectiveness.

Analyze results and provide insights for continuous improvement.

Stakeholder Communication

Provide clear updates to leadership and ensure full visibility for all stakeholders regarding progress, risks, and dependencies.

Product Development Integration

Ensure learnings from NPD and executive reviews are cascaded and activated locally.

Requirements

Minimum 5+ years of direct Program Management leadership experience in consumer goods, particularly home appliances or adjacent categories.

Go‑to‑Market Expertise

– Strong understanding of launch planning and execution.

Cross‑Functional Collaboration

– Experience working effectively across global teams.

Adaptability

– Thrives in fast‑paced, dynamic environments.

Ability to be on site in Needham 3x a week.

Salary and Other Compensation
The annual salary range for this position is $75,000 - $149,500 USD. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short‑term disability insurance, long‑term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre‑paid legal insurance, back‑up child and eldercare days, product discounts, referral bonus program, and more.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com.

#J-18808-Ljbffr