Overview
We are seeking a Social Content Manager to support a cohort of senior Growth Executives here at Stagwell, translating company priorities, thought leadership, and strategic initiatives into compelling, executive-level content across social and owned channels. This role sits at the intersection of brand, demand generation, and executive storytelling—responsible for building consistent, high-impact narratives across LinkedIn, Instagram, X, newsletters, podcasts, and video.
You will partner closely with Growth, Marketing, and Demand Gen teams to turn strategy into engaging, audience-first content that drives visibility, credibility, and pipeline. This position requires regular, in‑person work from our New York office.
Responsibilities
Executive Narrative & Content Strategy
Support the development and evolution of executive and company narratives across Growth leadership
Translate business priorities, thought leadership, and key initiatives into clear, compelling, and platform‑native content
Ensure consistency in voice and positioning across executives, while tailoring for individual styles and audiences
Partner with Demand Gen to align content with campaign priorities, GTM motions, and pipeline goals
Multi‑Channel Content Creation & Execution
Own content creation and execution across LinkedIn, Instagram, X, newsletters, podcasts, and video
Help manage editorial calendars for 6–8 Growth Executives
Create timely, relevant content that connects leadership POVs to market trends and cultural moments
Write and produce weekly executive newsletters, ensuring consistency and audience value
Adapt content across formats—from short‑form social to longer‑form thought leadership
Audience Engagement & Growth
Support targeted communications across owned channels, including newsletters and outbound engagement
Analyze engagement trends to understand what resonates and refine messaging
Contribute to more personalized, high‑value engagement with priority audiences
Performance & Optimization
Track and evaluate content performance across channels, using insights to improve approach
Support efforts to drive audience growth, engagement, and conversion
Test and optimise content formats, timing, and messaging based on performance
Cross‑Functional Collaboration
Partner with Growth Executives, Demand Gen, Brand, and Communications teams to align on messaging and priorities
Contribute to a coordinated approach to storytelling across regions, platforms, and audiences
Help translate strategy into clear, high‑quality content that performs on‑platform
Qualifications
2–4 years of experience in content, social media, digital marketing, or communications
Strong writing and editing skills, with the ability to simplify complex ideas into clear, engaging content
Experience creating content across social and owned channels (LinkedIn, Instagram, X, newsletters, etc.)
Interest in executive communications, personal branding, or B2B storytelling
Basic understanding of social analytics and willingness to use data to improve performance
Highly organized with the ability to manage multiple stakeholders and deadlines
Comfortable working in a fast‑paced environment with senior team members
Collaborative, proactive, and eager to learn
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Social Media Content Manager
The Marketing Cloud, Syracuse, NY, USA
Job type: Full Time