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Social Media Content Manager

The Marketing Cloud, Syracuse, NY, USA

Job type: Full Time


Overview
We are seeking a Social Content Manager to support a cohort of senior Growth Executives here at Stagwell, translating company priorities, thought leadership, and strategic initiatives into compelling, executive-level content across social and owned channels. This role sits at the intersection of brand, demand generation, and executive storytelling—responsible for building consistent, high-impact narratives across LinkedIn, Instagram, X, newsletters, podcasts, and video.

You will partner closely with Growth, Marketing, and Demand Gen teams to turn strategy into engaging, audience-first content that drives visibility, credibility, and pipeline. This position requires regular, in‑person work from our New York office.

Responsibilities
Executive Narrative & Content Strategy

Support the development and evolution of executive and company narratives across Growth leadership

Translate business priorities, thought leadership, and key initiatives into clear, compelling, and platform‑native content

Ensure consistency in voice and positioning across executives, while tailoring for individual styles and audiences

Partner with Demand Gen to align content with campaign priorities, GTM motions, and pipeline goals

Multi‑Channel Content Creation & Execution

Own content creation and execution across LinkedIn, Instagram, X, newsletters, podcasts, and video

Help manage editorial calendars for 6–8 Growth Executives

Create timely, relevant content that connects leadership POVs to market trends and cultural moments

Write and produce weekly executive newsletters, ensuring consistency and audience value

Adapt content across formats—from short‑form social to longer‑form thought leadership

Audience Engagement & Growth

Support targeted communications across owned channels, including newsletters and outbound engagement

Analyze engagement trends to understand what resonates and refine messaging

Contribute to more personalized, high‑value engagement with priority audiences

Performance & Optimization

Track and evaluate content performance across channels, using insights to improve approach

Support efforts to drive audience growth, engagement, and conversion

Test and optimise content formats, timing, and messaging based on performance

Cross‑Functional Collaboration

Partner with Growth Executives, Demand Gen, Brand, and Communications teams to align on messaging and priorities

Contribute to a coordinated approach to storytelling across regions, platforms, and audiences

Help translate strategy into clear, high‑quality content that performs on‑platform

Qualifications

2–4 years of experience in content, social media, digital marketing, or communications

Strong writing and editing skills, with the ability to simplify complex ideas into clear, engaging content

Experience creating content across social and owned channels (LinkedIn, Instagram, X, newsletters, etc.)

Interest in executive communications, personal branding, or B2B storytelling

Basic understanding of social analytics and willingness to use data to improve performance

Highly organized with the ability to manage multiple stakeholders and deadlines

Comfortable working in a fast‑paced environment with senior team members

Collaborative, proactive, and eager to learn

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