Part-Time - Marketing Manager

Part-Time, Hybrid

We are seeking a highly skilled, self-directed Marketing Manager to lead and execute our marketing strategy with a strong focus on ROI, lead generation, and revenue growth. This role requires both strategic thinking and hands-on execution across digital marketing, content, and marketing operations.

The ideal candidate is comfortable owning outcomes, optimizing performance across multiple channels, and working closely with leadership and internal teams to ensure marketing efforts directly support firm growth goals.

This is a high-impact role for someone who thrives in ownership environments and enjoys building and optimizing campaigns and systems. This position is part-time (20–25 hours per week) at a rate of $45/hour.

At Cambridge Immigration Law, your work drives access to legal help and changes lives. We’re a close-knit, high-performing team that values initiative, ownership, creativity, and results. This is a flexible, hybrid role where you’ll have real autonomy, meaningful responsibility, and the ability to see the direct impact of your work.

Responsibilities:
Strategy & Planning
• Develop and execute a data-driven marketing plan focused on ROI and high-quality lead generation
• Advise leadership on marketing strategy and budget allocation to support revenue goals
• Identify opportunities to improve campaign performance and overall marketing effectiveness

Digital Marketing & Campaign Management
• Plan, manage, and optimize campaigns across Google Ads, digital, social media, email, events, and other lead generation channels
• Oversee performance tracking, attribution, and ongoing campaign optimization
• Troubleshoot platform issues and ensure campaigns are running efficiently across all channels

Content & Brand Marketing
• Oversee creation of marketing content, including written, visual, audio (podcast), and video assets
• Ensure brand consistency across all marketing channels and materials
• Support brand visibility, reputation management, and review generation

Website & Marketing Systems
• Own CRM and marketing automation systems, including tagging, segmentation, lists, and workflows
• Ensure accurate tracking, reporting, and data integrity across systems
• Maintain website functionality, user experience, and performance across devices with support from the external marketing agency

Analytics & Reporting
• Track, analyze, and report on key marketing and performance metrics
• Provide regular updates on campaign performance, lead quality, and ROI
• Use insights to continuously refine strategy and execution

Collaboration & Growth Initiatives
• Work closely with intake and legal teams to ensure seamless lead handling and client experience
• Identify and support events, partnerships, and initiatives that generate qualified leads
• Attend weekly team and reporting meetings
• Support ongoing improvements to internal marketing processes and documentation

Qualifications:
• 5+ years of experience in digital marketing or growth marketing
• Experience with Google Ads and multi-channel campaigns
• Hands-on experience with CRM and marketing automation tools
• Ability to analyze data and translate insights into action
• Strong communication and project management skills
• Comfortable operating independently while collaborating cross-functionally
• Experience in legal or professional services is a plus

About Company:
Why Join Us?

The team at Cambridge Immigration Law, P.C., works with clients to achieve their life goals through immigration representation. We are especially proud of our work at this critical and precarious moment in US history.

Join us to be part of a team dedicated to helping clients achieve life-changing outcomes. Embrace the opportunity to shape and improve the operations of a growing firm. Embark upon a career in a supportive environment focused on growth and development.