Assistant Brand Manager - Bilingual Korean/English

Job Summary:

We are seeking a highly motivated and detail-oriented

Assistant Brand Manager

to support our growing

skincare brand . The ideal candidate is passionate about

beauty and wellness , understands current

skincare trends , and is eager to contribute to

brand storytelling, campaign execution, and daily marketing operations .

Work Hours:

5 days a week, 9 AM 6 PM or 10 AM 7 PM (EST)

In-office

2 days per week

Key Responsibilities:

Support

new product launches , including concept development, copywriting, product positioning, packaging, sample coordination, competitive research, retailer submission decks, and go-to-market planning

Collaborate with

sales and retail teams

to develop

in-store and online promotions , ensuring alignment with brand strategy

Assist in the

planning, coordination, and execution

of integrated marketing campaigns across

digital, social, and retail channels

Coordinate

PR events, sampling activations, and pop-ups , handling logistics, timelines, and vendor communication

Track

SKU and campaign performance , preparing weekly/monthly marketing reports

Compile the

weekly 360 marketing deck

(sales review, newness performance tracker)

Assist with

demand planning

for new items (monthly) and

inventory management

for brand and channels

Conduct

competitive and trend analysis

to inform campaign strategies and innovation planning

Partner closely with

cross-functional teams

to enhance brand awareness, sales, profitability, and stock levels

Lead brand initiatives and gain alignment on key strategies requested by the Brand Manager

Requirements:

Bachelor's degree in

Marketing, Communications, Business , or a related field

3 5 years of

marketing experience , preferably in

skincare, beauty, or Client industry

Experience working with

Sephora, Ulta, or beauty specialty channels

Strong

communication, organizational, and time-management skills

Proficiency in

Microsoft Office ; experience with

Adobe Creative Suite, Canva, or Google Analytics

is a plus

Passionate about

skincare

and knowledgeable about

beauty trends and consumer behavior

Self-starter with a

proactive attitude

and a keen eye for detail

Proven ability to apply

analytical thinking and data-driven decision-making

Experience collaborating with

R&D, Supply Chain, and Sales teams

to develop

innovative products

with compelling storytelling and seamless execution

Preferred Qualifications:

Ability to

read Korean

(preferred);

reading, writing, and speaking Korean

is a strong advantage