Social Publisher, Social Marketing & Strategy

Responsibilities

Ownership of the publishing component of social media management with high-volume posting across all social platforms.

Including but not limited to Facebook, Instagram, TikTok, YouTube, Reddit, Pinterest, Snapchat, X, Threads, LinkedIn, etc.

Platform feature proficiency across all social platforms. Best-in-class implementation of safe aspect ratios, supers, music, typefaces, colors, drawing and other customization features, partnership collaboration and full understanding of back‑end post‑level settings on all platforms.

Uploading, formatting, scheduling, QAing for quality assurance, and publishing content accurately and on time to social media platforms beyond just feed posts (e.g., inclusive of stories, live, threads, broadcast channels, etc.).

The publisher will utilize a combination of social management tools (such as Sprinklr) and native platforms.

Working in collaboration with project management, social media marketing and creative, adhere to a strict editorial calendar for paid, owned, and earned initiatives, meeting media deadlines for trafficking.

Ensuring content is social‑ready: optimization, adding metadata (titles, descriptions, tags), linking, ensuring appropriate thumbs and other platform‑specific details.

Be up-to-date on top searched keywords / queries for your brands.

Ensure content is tagged according to each team/brand’s established taxonomy and creative diagnostics.

Last line of defense to help protect against client‑specific and content‑specific usage rights, rights management, trending commercial‑free sounds and compliance parameters such as cross‑platform audio, AI generation and disclosure as applicable to posting and removing content.

Coordinating with social marketing managers and/or strategists on real‑time reactive posting opportunities.

Style & Skills

Meticulous attention to detail.

Working knowledge of SEO/AEO/Social Search.

Expert on social platforms, especially publishing features, and remain up‑to‑date on all platform features.

Strong writing & grammar.

Experience with content planning/publishing tools.

Basic UX (user experience) understanding.

A/B testing experience with execution (e.g., trial reels).

Ability to provide basic per‑post insights using the platforms or a third‑party tool.

Experience with social media performance metrics and reporting.

Reporting Structure

Reports to a Social Marketing & Strategy Strategist on the given client.

Career advocacy to come from Resource Management.

Regular collaboration with creative and account.

Benefits

Medical, vision, and dental insurance.

Life insurance.

Short‑term and long‑term disability insurance.

401k.

Flexible paid time off.

At least 15 paid holidays per year.

Paid sick and safe leave.

Paid parental leave.

Annual salary range: $66,300–$75,000.

Location:

Chicago

Brand:

Dentsu Creative

Time Type:

Full time

Contract Type:

Permanent

EEO Statement
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans.

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