Requirements
- 8+ years of experience in brand marketing, corporate communications, PR, or related fields, ideally in B2B SaaS or industrial technology
- Strong strategic thinking and storytelling ability. You’re able to translate complex ideas into simple, memorable narratives
- Proven success in building and executing integrated PR and brand campaigns that deliver measurable results
- Experience managing corporate social media programs and executive thought leadership content
- Deep understanding of the modern media landscape and how to leverage it for brand growth
- Excellent writing and editing skills; confident working directly with executives and external partners
- Demonstrated ability to lead cross-functional initiatives and manage multiple priorities in a fast-paced environment
- Creative mindset grounded in data. You’re comfortable balancing intuition with performance insights
- We know even great candidates experience imposter syndrome. Even if you don’t match every requirement, applying gives you the opportunity to be considered. We’re building a strong, diverse team that values hard work, families, and personal well-being
What the job involves
- We’re looking for a seasoned brand and communications leader to define and amplify Tulip’s corporate voice
- As Executive Communications and PR Manager, you’ll be responsible for shaping how the world perceives Tulip through storytelling, PR, social media, and thought leadership that reflect our vision for the future of manufacturing
- You’ll serve as a steward of Tulip’s brand identity and narrative, working across marketing, product, and executive teams to ensure every message reinforces our position as the leader in composable operations and AI-driven transformation
- This role is both strategic and hands-on: part storyteller, part strategist, and part operator
- Promote and evolve Tulip’s brand identity, positioning, and narrative to strengthen awareness and perception globally
- Partner with leadership to ensure brand consistency and clarity across all touchpoints: web, events, content, and media
- Establish and track brand health metrics (Power of Voice, share of voice, engagement, awareness) to guide investment and strategy
- Partner directly with Tulip’s leadership team and the Office of the CEO to develop and refine their external voice and platform
- Write and edit executive bylines, presentation and interview scripts, and LinkedIn posts that communicate Tulip’s perspective on technology, operations, and innovation
- Collaborate with internal teams to identify storytelling opportunities that elevate Tulip’s leaders and showcase our thought leadership
- Develop and execute a comprehensive PR strategy that drives coverage and visibility across tier-1 media, analysts, and influencers
- Craft compelling executive communications, press materials, and talking points for major launches and events
- Collaborate with Tulip executives and subject-matter experts to produce thought leadership that advances our industry narrative
- Contribute to Tulip’s corporate social media program, particularly LinkedIn and YouTube, with strategies that build engagement and executive visibility
- Manage campaign planning and content for key moments (product launches, events, partnerships, awards)
- Support Tulip’s executive podcast, Augmented Ops, with content and media strategy that support brand and thought leadership themes
- Use analytics and performance data to refine strategy and optimize outcomes
- You’ll work closely with other members of the marketing and product team, operations, Tulip SMEs, members of the executive team, and the CEO
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