Mediabistro logo
job logo

DTC Creative Strategist | Fast-growing US kids health brand

Better Day Agency, New York, NY, USA

Pay: 60.000 - 80.000

Job type: Full Time


DTC Creative Strategist | Fast-growing US kids health brand

Our agency is partnered with a fast-growing and established kids health brand in the US, and we’re now looking for a Creative Strategist who understands performance creatives, not just “content”.
You’ll take winning angles, hooks and concepts and turn them into ads that scale across Meta. Your ideas will be tested fast, at real spend, and seen by millions of parents worldwide.
What you will do:

✅ Develop new concepts, angles, hooks and creative ideas
✅ Brief UGC creators, editors & designers with clear, performance-driven instructions
✅ Lead our content team (editors + graphic designers) and ensure fast execution
✅ Identify new avatars and messaging opportunities across markets
✅ Build a feedback loop: analyze results, find winners, iterate quickly
Who you are:

✅ Experience creating high-converting ads for DTC brands
✅ You think in angles, objections, pain points and awareness stages
✅ You understand

why

ads work, not just how they look
✅ You can show examples of ads you strategized that performed well, and explain why
✅ Experience with brands doing

$1M+ per month in revenue
✅ You want to work long-term with a team of A-players and build something meaningful for parents worldwide
What this role is NOT:

❌ A place for ego or excuses, we optimize and improve constantly
❌ Slow execution or someone who can’t take honest feedback
This is a

performance-driven

role focused on conversions, not impressions.
What you get:

✅ Work on a brand with real traction in the US market
✅ Big budget, fast execution, zero corporate bullshit
✅ Creative freedom and ownership
✅ Potential long-term role for the right person
If you want to be part of a team of A-players and learn more than ever about DTC creatives, then you should apply below!
How to apply:

Send:
A brief introduction about yourself
Your experience with this role and brands you’ve worked with
Do you have work you can share with us? BONUS if you explain why the creatives you shared worked
Seniority level

Entry level
Employment type

Full-time
Job function

Marketing and Sales
Industries

Marketing Services
Referrals increase your chances of interviewing at Better Day Agency by 2x

#J-18808-Ljbffr