Marketing Manager - Brooklyn, NY

Location : Brooklyn, NY
Compensation :

$67,000–$107,000 Annually

Overview
LBAPS is seeking a highly creative and strategic Marketing Manager with strong digital marketing, design, and funnel-building expertise. This role plays a key part in advancing our mission to expand ABA services and family support to 25,000 families across all 50 states. You will lead multi-channel marketing efforts, optimize digital systems, and create high-quality content that drives engagement, growth, and brand awareness.

Key Responsibilities

Oversee and coordinate all marketing initiatives across digital platforms and out-of-state campaigns

Build, update, and optimize WordPress websites, landing pages, and blog content

Improve SEO performance using tools such as Google Analytics and Google Search Console

Create, edit, and produce high-quality video content for marketing and educational use

Design digital and print materials using Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, InDesign)

Manage marketing automations, integrations, and CRM-related systems

Oversee Google Business Profile, reviews, and local listing performance

Write and develop blogs, newsletters, campaigns, and social media content

Execute SEO-driven content strategies and keyword research

Collaborate with internal teams to ensure alignment and timely execution

Research and implement new marketing tools and technologies

Required Skills & Qualifications

Strong experience with WordPress (SEO, plugins, optimization, performance)

Video editing and graphic design capabilities

Strong understanding of SEO, analytics, and digital growth strategies

Experience with Google Analytics, Google Search Console, and Google Business Profile

Excellent English writing and content creation skills

Strong organizational skills and ability to manage multiple projects

Tech-savvy with experience in integrations and marketing systems

Preferred Qualifications

Multilingual abilities (Spanish, Hebrew, and/or Yiddish)

Experience with CRM systems or marketing automation tools

Familiarity with ABA therapy, behavioral health, psychology, or education sectors

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