Producer, Current Series (Freelance) (New York)

About NowThis
NowThis is redefining media for a new generation, leading the charge as a digital-first brand that resonates with over 98 million people globally each month. NowThis…is GenZTV. We’re transforming scrolling to tuning in, by reinventing destination viewing through bingeable, social-first content that meets our audiences on the platforms where they live.

The Role
This is

not

a news role, this is an entertainment role.

We’re seeking a digital video Producer, Current Series, who’s well versed in social media to take the reins on our social-first original shows. They’ll be managing both the creative direction and executional workflow of shows to drive follower growth, engagement, and cultural relevance across NowThis social platforms.
You’ll be the lead on short-form series, responsible for everything from concept refinement and scripting to producing through pre-production to post. You’ll help shape ideas in development, but your focus will be owning what’s already working and scaling it to work better.

What You’ll Do
Lead of recurring short-form formats across platforms like TikTok, Instagram Reels, YouTube Shorts, and Snapchat
Own all logistics and planning: shoot coordination, talent, post-production workflows, calendars, and delivery schedules
Drive creative quality across scripting, pre-production, shooting, and post-production, ensuring every episode hits
Collaborate with editors and social media managers to ensure each episode is optimized for platform and audience
Monitor performance — followers, views, retention — and make data-informed decisions to scale reach and impact
Work closely with the Development team to refine and pilot new ideas and transition pilots into current series
Stay on top of content trends, creator formats, and social storytelling techniques
Participate in talent and casting research and outreach
Other duties as assigned

Success Will Look Like
Series that create community and earn strong engagement metrics (views, shares, comments, follower growth)
Operational excellence: deadlines hit, shoots run smoothly, everyone stays on the same page
Elevated creative execution: consistently high-quality content that reflects NowThis voice and aesthetic
Proactive trend adoption and creative reinvention within existing formats
Thoughtful collaboration across departments to bring both editorial and branded content to life

Must-Haves
3+ years producing short-form, social-first video
Track record of owning series end-to-end, from pre-production to post
Strong storytelling and scripting skills
Platform-native expertise: TikTok, IG Reels, YouTube Shorts, etc.
Project management and scheduling chops
Highly collaborative and organized, with a get-it-done attitude
Passion for culture, comedy, and digital storytelling

Nice-to-Haves
Proficiency in Adobe Premiere, Photoshop, or similar tools
Ability to film with Sony cameras and handle on-set audio with Rode or equivalent gear
Experience with branded content or creator collaborations
On set expertise with managing celebrity talent

How to Apply
To be considered for this role, please submit your resume and a cover letter/portfolio. We recognize that you are more than just your resume, and we're eager to get to know the person behind the application.

Compensation & Benefits
The weekly salary for this position ranges from

$1,500 to $1,800 . An employee's position within this range will be determined based on several factors, including but not limited to: relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, and business needs.

Our Commitment to an Inclusive Workplace
NowThis is an equal opportunity employer committed to building a diverse and inclusive workplace.