Future Opening: Marketing Coordinator Field & Digital Growth

Marketing Coordinator
Scenthound is a fast-growing dog wellness franchise focused on keeping dogs clean, healthy, and happy. We operate multiple locations across North Atlanta and are continuing to scale. We combine strong digital marketing with community-based brand growth.

We are hiring a high-energy, outgoing Marketing Coordinator to own local field marketing, community outreach, and digital marketing performance oversight across our six locations. This role is a hybrid position that includes:

In-person community marketing and events

Digital marketing performance tracking

Direct ownership of our relationship with our digital marketing agency, Hibu

You will not be running ads day-to-day but you will own performance, ROI accountability, and alignment between field marketing and digital campaigns. This is a high-visibility growth role with direct access to ownership and future advancement potential.

Key responsibilities include:

Community Outreach & Field Marketing

Spend approximately 3 hours per week per location in the field

Build partnerships with: Apartments & HOAs, Schools & churches, Local businesses, Veterinarians & pet-related partners

Represent Scenthound at: Local events, pop-ups, and brand activations, ~10 events per year across 6 locations

Coordinate local promotions and in-store marketing support

Digital Marketing Oversight & Agency Management

Own the relationship with our digital marketing agency (Hibu)

Attend twice-monthly performance calls

Monitor performance across: Google Ads, Facebook & Instagram, Local SEO, Website performance

Track and understand: Cost per lead (CPL), Conversion rates, Location-level performance

Provide feedback and direction to ensure marketing dollars drive ROI

Performance Tracking & Reporting

Track lead sources, event results, and conversions

Deliver: Simple weekly updates, Monthly marketing ROI summaries

Help leadership clearly understand: What's working, what's not, and what to adjust next

Brand Consistency & Growth Strategy

Ensure consistent messaging across: Digital advertising, Community outreach, In-store promotions

Contribute new ideas for: Growth campaigns, Partnerships, Local promotions

Help build a repeatable local marketing playbook as the brand scales

Ideal candidate:

Extremely outgoing and confident

Comfortable walking into businesses and starting conversations

Organized, reliable, and self-motivated

Comfortable reviewing basic marketing performance data

Strong communication skills

Reliable transportation for local travel

Compensation & Schedule

$15$18 per hour

1823 hours per week

Flexible schedule

Some evenings and weekends for events

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