Senior, GTM Strategy - Connect, WW GTM & Business Development, Connect

Overview
This senior role in the AWS Specialist and Partner Organization (ASP) focuses on developing and executing go‑to‑market (GTM) strategy for Amazon Connect across global markets. The position defines target markets, builds comprehensive GTM campaigns, and drives cross‑functional alignment between AWS field teams, partners, and internal stakeholders to accelerate customer adoption and revenue growth.

Key Responsibilities

Develop data‑driven GTM strategies and frameworks that identify customer segments, market opportunities, and adoption pathways for Amazon Connect

Create and execute scalable GTM campaigns with measurable goals, timelines, and success metrics aligned to business objectives

Drive alignment across diverse stakeholders including sales executives, product teams, marketing, and partner organizations to ensure coordinated market execution

Build strategic relationships with C‑suite executives and business leaders to position Amazon Connect as a transformational solution for customer experience

Analyze market dynamics, competitive positioning, and customer needs to inform strategic recommendations and multi‑year planning

Lead cross‑functional initiatives that improve organizational GTM capabilities, operational excellence, and business rhythms

Day in the Life
Analyze Amazon Connect adoption data and market trends to identify growth opportunities and translate insights into actionable GTM strategies. Collaborate with internal stakeholders—including sales leaders, product teams, marketing, partner organizations, and enablement—to align on campaigns, messaging, and field execution. Engage directly with customers, such as enterprise C‑suite executives and contact center leaders, to understand their customer experience transformation needs and position Connect as the solution.

Problems You’ll Solve

For customers: Articulate ROI for cloud contact center migration and AI‑powered customer service

For field teams: Remove sales friction through playbooks, tools, and competitive positioning

For the business: Accelerate revenue growth through repeatable, scalable GTM motions across target segments

Basic Qualifications

7+ years of experience with Business Application Technologies, including or limited to End User Compute, Supply Chain, Contact Center as a Service, Consumer Data Applications, Encrypted Communications, or Communication Developer Services

7+ years of Go‑To‑Market, Business Development, Sales, or Consulting experience

7+ years of experience with Data & AI related technologies, including AI/ML, GenAI, Analytics, Database, and/or Storage

Bachelor's degree

Experience developing strategies that influence leadership decisions at the organizational level

Preferred Qualifications

Experience selling to Fortune 1000 or Global 2000 organizations

MBA

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.

#J-18808-Ljbffr