Associate Media Director

Associate Media Director
Are you a media expert with a knack for high-impact strategy and a passion for creative integration? Cactus is on the hunt for an

Associate Media Director

to elevate our media capabilities and expand our growing media team. You'll be at the forefront of developing insightful, data-driven media plans that seamlessly connect with compelling creative, ultimately delivering powerful campaigns that resonate and drive measurable outcomes for our clients. This is a full time position, with a hybrid in-office / work from home schedule.

Salary
$90,000 - $115,000 commensurate with experience

Location
This is a Denver based role with a 3 days in office, 2 days WFH set schedule.

Employee Benefits

Comprehensive Medical/Dental/Vision for Employee and Family

401k Retirement Savings Plan with 4% match

$50,000 Life Insurance, short-term and long-term disability on all full time employees at no cost to the employee

$475 per year for Continuing Education and Professional Memberships

$30 per month wellness reimbursement

$100 per month Transportation/Parking Allowance

8 paid Holidays along with 1 week between Christmas and New Years and Birthday

Four weeks paid time off for childbirth recovery and an additional, separate four weeks bonding time for moms, dads, and adoptive parents

Customary profit-sharing distribution in December, based on agency business performance

Unlimited Time Off

Job Roles

Serve as the day-to-day leader of specific accounts within the Comms and Media team.

Collaborate closely with Account, Creative, and Strategy teams to deliver innovative and inspiring strategic recommendations, and to ensure work across all functions is strategically aligned and on-brief.

Work with internal Subject Matter Expert teams to develop strategic media recommendations, including both traditional and digital tactics, that are built to achieve client-specific business goals.

Ensure the correct allocation of resources, both human and technical, to deliver activity for optimum ROI for clients.

Evaluate and recommend new media technologies / partnerships.

Develop measurement plans for all paid media campaigns, and partner with Analytics leads to implement necessary reporting tools and build reporting outputs like dashboards and clear/concise reporting decks.

Participate in the Creative Review Meeting process across the clients you are actively managing to ensure media thinking is infused into the creative product, and proactively bring creative media opportunities to the team.

Manage multiple direct-reports, working across multiple clients, working closely with them to develop inspiring goals, achieve exceptional results and grow as both professionals and people.

Participate in agency new business initiatives, bringing innovative media thinking, clear and impactful recommendations, and collaborating closely across agency departments within pitches.

Assist the Media Director in the day-to-day management of specific departmental functions, including Finance & Billing, Research & Planning, Digital, and Thought Leadership.

Qualifications

8+ years media agency / department experience, with a minimum of 4 years in a supervisory or management position.

Capable of understanding and executing strategies and complex campaign concepts across multi-channel environments, including digital, print, OOH and broadcast media.

Experience working across multiple media objectives, from broad awareness to lead generation to ROAS/LTV-focused ecommerce campaigns.

Proven experience in the development and presentation of paid media strategies and tactical recommendations with significant budgets ($10MM+).

A proven ability to lead multiple projects / deadlines and provide clear direction and mentorship in a fast paced environment.

Experience with research resources and analytics tools like Kantar/MediaRadar, MRI, Resonate, media mix modeling, multi‑touch attribution tools, Looker Studio, GA4, etc. Experience with media buying software (i.e., STRATA) and digital management software (i.e., Google Campaign Manager) is a must.

A mix of both strong digital and broadcast media experience, with a deep understanding of broadcast planning, buying, measurement and advanced measurement solutions like MMM, spike analysis, etc.

Clear ability to provide clear strategic recommendations based on industry research and analytically based insights.

Strong interpersonal and teamwork abilities, management and organizational skills.

Excellent oral and written presentation skills.

BA/BS degree or higher.

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